Hasbro, Inc. (HAS) AI Stock Analysis

Hasbro, Inc. operates as a play and entertainment company overseeing consumer products, digital gaming, and entertainment content. Its Consumer Products segment sources, markets, and sells toys and games, including action figures, dolls, preschool toys, and licensed goods, while out-licensing intellectual property to third parties. The Wizards of the Coast and Digital Gaming segment develops trading card games, role-playing games, and digital gaming experiences. Furthermore, its Entertainment segment creates and distributes films, television series, family programming, and digital content. Hasbro distributes these offerings globally through retailers, distributors, and e-commerce platforms, including its proprietary Hasbro PULSE website.

Hasbro's annual revenue moved from $6.42B in FY2021 to $5.86B in FY2022, $5.00B in FY2023, $4.14B in FY2024, and $4.70B in FY2025, representing a 5-year revenue CAGR of -3.0%. Net income fluctuated from $428.7M in FY2021 to $203.5M in FY2022, -$1.49B in FY2023, $385.6M in FY2024, and -$322.4M in FY2025. Gross margin was 63.8% in FY2025 compared to 60.3% in FY2021, though operating margin declined to 0.2% from 11.9%. Trailing twelve month revenue reached $4.97B with an operating margin of 22.2% and EPS of $5.56. In the quarter ended June 30, 2026, revenue grew 16.2% year-over-year and earnings rose 98.6%.

As of June 30, 2026, Hasbro held $1.38B in cash and short-term investments alongside $3.57B in total debt, resulting in net debt of $2.19B. Shareholders' equity stood at $705.2M, yielding a debt-to-equity ratio of 5.06 and a current ratio of 1.66. In FY2025, the company generated $893.2M in operating cash flow and $829.9M in free cash flow. Capital deployment in FY2025 included $63.3M in capital expenditures and $392.5M in dividends paid, while share count increased 3.2% over five years.

Hasbro trades at a trailing P/E of 17.8x and a forward P/E of 13.5x, below the median of its S&P 500 Consumer Cyclical peers of 20.1x and 15.7x, respectively. Its enterprise value of $14.39B corresponds to an EV-to-EBITDA multiple of 8.8x, compared to the peer median of 13.8x. However, its price-to-sales multiple of 2.8x sits above the peer median of 2.0x, and its price-to-book ratio is 17.3x. Over the past year, Hasbro returned 37.0%, outperforming the S&P 500 (SPY) return of 16.8%, but its 5-year return of 30.6% trailed SPY's 83.0%.

Hasbro pays a quarterly dividend with an annualized forward rate of $2.80, representing a dividend yield of 2.84% and a payout ratio of 47.1%. The company has paid consecutive dividends for 41 years, recording a 5-year annualized dividend growth rate of 0.6%. Its last ex-dividend date was August 19, 2026.

Hasbro carries 10 Strong Buy, 2 Buy, and 2 Hold ratings from analysts, with no Sell or Strong Sell ratings. The consensus mean price target of $111.38 sits 12.8% above the last close of $98.76. For the fiscal year ending December 31, 2026, analysts estimate revenue of $5.06B and EPS of $6.15, implying 11.0% annual earnings growth. Hasbro has beaten EPS expectations in each of the last 4 quarters, and its next earnings date is October 20, 2026.

This page is an AI-written research summary of Hasbro, Inc. (HAS). The text was generated on October 30, 2026 from Quotelinks data as of October 16, 2026 (company profile, annual results, latest balance sheet, valuation, price performance and analyst estimates). An automatic check rejects any draft that contains a figure not found in that data. It is not investment advice; verify figures on the linked tabs before making decisions.

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