Williams-Sonoma, Inc. (WSM) AI Stock Analysis

NYSE: WSMAI research summary: business, growth, valuation, analysts, bull and bear case.

WSM AI stock analysis summary

AI Research

Williams-Sonoma, Inc. (WSM) is an omni-channel home products retailer whose brands include Williams Sonoma, Pottery Barn, and West Elm. Over the trailing twelve months, the company generated $8.01B in revenue with an operating margin of 17.3% and a return on equity of 55.0%. In the latest quarter ended July 31, 2026, quarterly earnings grew 42.0% year-over-year on revenue growth of 6.7%.

Market cap
$29.46B
Revenue (TTM)
$8.01B
P/E
25.7x
fwd 24.6x
1Y return
35.7%
S&P 500 16.8%
Avg. target
$246.35
-1.5% vs last close

Bull case

  • Latest quarterly earnings grew 42.0% year-over-year alongside quarterly revenue growth of 6.7%.
  • Free cash flow generation reached $1.06B in FY2026, facilitating $854.0M in share buybacks and a 5-year annualized dividend growth rate of 21.0%.
  • The business delivers high capital returns, shown by a trailing twelve-month return on equity of 55.0% and an operating margin of 17.3%.

Bear case

  • Williams-Sonoma trades at a forward P/E of 24.6x, which represents a premium to the S&P 500 Consumer Cyclical peer median of 15.6x.
  • Longer-term top-line expansion has been muted, with revenue expanding at a 5-year CAGR of 2.9% between FY2021 and FY2026.
  • The consensus analyst mean price target of $246.35 represents a 1.5% discount compared to the last closing price of $250.16.

What Williams-Sonoma does

Williams-Sonoma, Inc. operates as an omni-channel retailer specializing in cooking, dining, and home furnishings. Its brand portfolio includes cookware, electrics, and outdoor furniture under Williams Sonoma Home, alongside home decor and lifestyle furnishings. The company owns Pottery Barn, which offers furniture, bedding, lighting, and decorative accessories, as well as Pottery Barn Kids and Pottery Barn Teen. Modern aesthetics are addressed through West Elm, while Rejuvenation provides made-to-order lighting, hardware, and furniture inspired by historical designs. Additionally, Mark and Graham provides personalized accessories and entertaining essentials. The company also operates an advanced 3-D imaging and augmented reality platform for home decor shopping.

Growth and profitability

Annual revenue moved from $8.25B in FY2022 to $8.67B in FY2023, before contracting to $7.75B in FY2024 and $7.71B in FY2025. In FY2026, revenue increased 1.2% to $7.81B, delivering a 5-year revenue CAGR of 2.9%. Gross margin widened from 44.0% in FY2022 to 46.2% in FY2026, while operating margin rose from 17.6% to 18.1%. Net income stood at $1.09B in FY2026 with diluted EPS of $8.85. For the latest quarter ended July 31, 2026, quarterly revenue growth accelerated to 6.7% year-over-year, and quarterly earnings grew 42.0%, supporting trailing twelve-month revenue of $8.01B and an operating margin of 17.3%.

WSM income statement →

Balance sheet and cash flow

As of July 31, 2026, Williams-Sonoma held $1.03B in cash and short-term investments against $1.53B in total debt, leaving net debt at $499.0M. The company maintains a current ratio of 1.45 and a debt-to-equity ratio of 0.71 on $2.14B in shareholders' equity. In FY2026, operating cash flow reached $1.31B and free cash flow was $1.06B. Capital allocation during FY2026 included $259.4M in capital expenditures, $854.0M in share buybacks, and $316.5M in dividends paid, contributing to a 21.7% reduction in share count over 5 years.

WSM balance sheet →

Valuation and performance

At a stock price of $250.16, Williams-Sonoma trades at a trailing P/E of 25.7x and a forward P/E of 24.6x, compared to medians of 19.7x and 15.6x for its S&P 500 Consumer Cyclical peers. Its price-to-sales multiple is 3.7x and EV-to-EBITDA is 16.8x, both above peer group medians of 2.0x and 13.2x, respectively. The company generated a 1-year return of 35.7% and a 5-year return of 202.6%, outperforming the S&P 500 SPY returns of 16.8% over 1 year and 83.0% over 5 years.

WSM key metrics →

WSM dividend

Williams-Sonoma pays a quarterly dividend with an annualized forward payout of $3.04 per share, translating to a dividend yield of 1.22%. The dividend payout ratio stands at 32.6%, and the company has paid dividends for 21 consecutive years. Its 5-year annualized dividend growth rate is 21.0%, with the most recent ex-dividend date on October 16, 2026.

WSM dividend history →

What analysts expect

Analyst coverage consists of 9 Strong Buy, 2 Buy, 11 Hold, 0 Sell, and 1 Strong Sell recommendations. The mean price target is $246.35, representing a 1.5% discount to the last close of $250.16. For the fiscal year ending January 31, 2027, consensus estimates project EPS of $9.85, up 11.4%, on revenue of $8.27B. Williams-Sonoma has exceeded EPS estimates in each of the last 4 quarters, with its next earnings report scheduled for November 18, 2026.

WSM forecast and price target →

Key risks and what to watch

  • The stock has a beta of 1.47, indicating higher volatility than the broader equity market.
  • The company carries $1.53B in total debt and $499.0M in net debt as of July 31, 2026.
  • Revenue contracted 10.6% in FY2024 and dropped 0.5% in FY2025, demonstrating historical sensitivity in annual sales performance.
  • The shares trade at $250.16, which is 19.0% above their 200-day moving average and near the 52-week high of $255.33.

AI-generated research summary. Written with AI from Quotelinks data as of October 16, 2026 and checked so every figure matches that data. For information only, not investment advice. Disclaimer

About this WSM AI stock analysis

This page is an AI-written research summary of Williams-Sonoma, Inc. (WSM). The text was generated on October 30, 2026 from Quotelinks data as of October 16, 2026 (company profile, annual results, latest balance sheet, valuation, price performance and analyst estimates). An automatic check rejects any draft that contains a figure not found in that data. It is not investment advice; verify figures on the linked tabs before making decisions.

Related: WSM income statement, WSM balance sheet, WSM key metrics, WSM analyst forecast, WSM chart. See the WSM stock overview for the latest quote and news.

WSM AI stock analysis FAQ

What brands does Williams-Sonoma, Inc. operate?

Williams-Sonoma, Inc. operates several home and lifestyle retail brands, including Williams Sonoma, Pottery Barn, Pottery Barn Kids, Pottery Barn Teen, West Elm, Rejuvenation, and Mark and Graham.

What is Williams-Sonoma's dividend yield and dividend history?

The stock provides an annualized dividend of $3.04 per share, resulting in a 1.22% yield and a 32.6% payout ratio. The company has paid dividends for 21 consecutive years with a 5-year annualized dividend growth rate of 21.0%.

How has WSM stock performed compared to the S&P 500?

WSM gained 35.7% over the past year and 202.6% over the past 5 years. Both figures outperformed the S&P 500 SPY returns of 16.8% and 83.0% across the same periods, respectively.

When is Williams-Sonoma's next earnings report and what are analyst projections?

Williams-Sonoma is scheduled to report earnings on November 18, 2026. For the fiscal year ending January 31, 2027, analysts project annual EPS of $9.85 and total revenue of $8.27B.

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