MINISO Group Holding Limited (MNSO) AI Stock Analysis
MNSO AI stock analysis summary
AI ResearchMINISO Group Holding Limited (MNSO) is a lifestyle and pop toy retailer operating globally under brands such as MINISO, WonderLife, and TOP TOY. The company grew revenue by 26.2% to $21.44B in FY2025, generating $1.65B in free cash flow. However, its stock fell 53.3% over the past year to $10.19 amid compressed TTM operating margin of -1.0%.
- Market cap
- $2.98B
- Revenue (TTM)
- $23.55B
- P/E
- 17.3x fwd 7.5x
- 1Y return
- -53.3% S&P 500 16.8%
- Avg. target
- $14.18 39.2% vs last close
Bull case
- MINISO demonstrated sustained top-line expansion, delivering an 18.8% 5-year revenue CAGR and reaching $21.44B in FY2025.
- The company maintains robust cash generation, producing $2.62B in operating cash flow and $1.65B in free cash flow in FY2025.
- The forward P/E of 7.5x represents a noticeable discount to the US-listed Consumer Cyclical peer median forward P/E of 14.1x.
Bear case
- The stock has underperformed broader markets, declining 53.3% over the past year while the S&P 500 rose 16.8%.
- TTM operating margin contracted to -1.0%, down significantly from the 14.7% operating margin reported in FY2025.
- Consensus estimates forecast FY2026 EPS to decline 9.7% to $8.45 from $9.40 earned in FY2025.
What MINISO does
MINISO Group Holding Limited is an investment holding company headquartered in Guangzhou, China, that operates retail and wholesale channels across China, Asia, the Americas, and Europe. Established in 2013, the company offers lifestyle and pop toy merchandise, including home decor, small electronics, textiles, accessories, beauty tools, toys, cosmetics, personal care products, snacks, fragrances, stationery, and gifts under the MINISO and WonderLife brands. Through its TOP TOY brand, it provides blind boxes, toy bricks, model figures, and collectible dolls. As of June 30, 2022, the company operated approximately 5,200 MINISO stores, 97 TOP TOY stores, and online channels.
Growth and profitability
Between FY2021 and FY2025, MINISO grew revenue from $9.07B to $21.44B, achieving a 5-year revenue CAGR of 18.8%. Gross margin expanded from 26.8% in FY2021 to 45.0% in FY2025. Operating margin reached 20.0% in FY2023 before declining to 14.7% in FY2025. Annual net income peaked at $2.62B in FY2024 before decreasing to $1.21B in FY2025, while EPS reached $9.40. Over the trailing twelve months, revenue reached $23.55B with an operating margin of -1.0% and EPS of $0.59. In the quarter ended June 30, 2026, quarterly revenue increased 17.0% year-over-year, and quarterly earnings grew 200.0%.
Balance sheet and cash flow
As of June 30, 2026, MINISO held $7.40B in cash and short-term investments against $7.54B in total debt, resulting in net debt of $139.2M. The company reported shareholders' equity of $10.32B and total assets of $30.35B, with a current ratio of 1.57 and a debt-to-equity ratio of 0.73. Operating cash flow in FY2025 was $2.62B, supporting free cash flow of $1.65B. During FY2025, MINISO allocated $970.5M to capital expenditures, spent $520.7M on share buybacks, and distributed $1.32B in dividends.
Valuation and performance
MNSO closed at $10.19 on October 16, 2026, trading 27.1% below its 200-day average. The stock trades at a trailing P/E of 17.3x and a forward P/E of 7.5x, compared to the median of its US-listed Consumer Cyclical peers of 18.0x trailing and 14.1x forward. Its enterprise value to EBITDA ratio is 9.5x, below the peer median of 11.1x, and its price-to-sales multiple is 0.1x versus the peer median of 0.7x. Over the past year, MNSO shares fell 53.3%, while the S&P 500 gained 16.8%.
MNSO dividend
MINISO pays a semiannual dividend with an annualized forward payout of $0.67 per share, yielding 6.54%. The company has paid dividends for 6 consecutive years and carries a payout ratio of 5.1%. Its last ex-dividend date was April 20, 2026, following total dividend payments of $1.32B in FY2025.
What analysts expect
Wall Street sentiment includes 11 Strong Buy, 2 Buy, and 4 Hold ratings, with 0 Sell or Strong Sell recommendations. The mean price target of $14.18 represents a 39.2% upside from the last close of $10.19. For the fiscal year ending December 31, 2026, analysts estimate revenue of $24.77B and EPS of $8.45, reflecting a 9.7% decline in earnings. For FY2027, 12 analysts project revenue of $27.98B and EPS of $10.10. MINISO has beat earnings estimates in 2 of the past 4 quarters, with next earnings scheduled for November 19, 2026.
Key risks and what to watch
- Net income decreased from $2.62B in FY2024 to $1.21B in FY2025, signaling margin volatility.
- Total debt stood at $7.54B against cash and short-term investments of $7.40B as of June 30, 2026, leaving net debt at $139.2M.
- The company beat earnings expectations in only 2 of the last 4 quarters, highlighting recent inconsistency against analyst estimates.
AI-generated research summary. Written with AI from Quotelinks data as of October 16, 2026 and checked so every figure matches that data. For information only, not investment advice. Disclaimer
About this MNSO AI stock analysis
This page is an AI-written research summary of MINISO Group Holding Limited (MNSO). The text was generated on October 30, 2026 from Quotelinks data as of October 16, 2026 (company profile, annual results, latest balance sheet, valuation, price performance and analyst estimates). An automatic check rejects any draft that contains a figure not found in that data. It is not investment advice; verify figures on the linked tabs before making decisions.
Related: MNSO income statement, MNSO balance sheet, MNSO key metrics, MNSO analyst forecast, MNSO chart. See the MNSO stock overview for the latest quote and news.
MNSO AI stock analysis FAQ
What dividend does MINISO pay?
MINISO pays a semiannual dividend of $0.67 annualized per share, which reflects a dividend yield of 6.54% and a payout ratio of 5.1%. The company has paid dividends for 6 consecutive years, with the last ex-dividend date on April 20, 2026.
How did MINISO perform in its latest reported quarter?
In the quarter ended June 30, 2026, MINISO achieved quarterly revenue growth of 17.0% year-over-year. Quarterly earnings grew by 200.0% over the prior-year period.
What is MINISO's current debt position?
As of June 30, 2026, MINISO held $7.40B in cash and short-term investments alongside $7.54B in total debt, resulting in net debt of $139.2M. Its debt-to-equity ratio was 0.73 and current ratio was 1.57.
When is MINISO's next earnings report?
MINISO is scheduled to report earnings on November 19, 2026. Analysts project full-year FY2026 EPS of $8.45 on revenue of $24.77B.