Cricut, Inc. (CRCT) Key Metrics

NASDAQ: CRCTValuation, returns, debt and efficiency ratios over 8 years.

CRCT valuation today

Trailing 12 months · as of October 18, 2026
Market cap
$1.35B
Enterprise value
$957.7M
P/E (TTM)
15.7
10-yr median 27.0
Forward P/E
—
PEG ratio
—
Price / sales
2.0
10-yr median 1.9
Price / book
3.4
10-yr median 3.0
EV / EBITDA
6.8
10-yr median 11.0
Dividend yield
0.81%
$0.20 a year
Beta
0.17

CRCT key metrics, 2018–2025

Fiscal year ended December 31, 2025 · U.S. dollars

CRCT valuation Price multiples at each fiscal year-end price.

P/E ratio−28.3%
14.0
2025 · hover or tap a bar for each year
2021: 34.62022: 33.7 (−2.5%)2023: 27.0 (−19.9%)2024: 19.6 (−27.5%)2025: 14.0 (−28.3%)
20182025
Price / sales−12.0%
1.5
2025 · hover or tap a bar for each year
2021: 3.72022: 2.3 (−37.9%)2023: 1.9 (−18.0%)2024: 1.7 (−8.8%)2025: 1.5 (−12.0%)
20182025
Price / book+18.9%
3.1
2025 · hover or tap a bar for each year
2021: 7.22022: 3.0 (−57.8%)2023: 2.7 (−10.9%)2024: 2.6 (−2.7%)2025: 3.1 (+18.9%)
20182025
EV / EBITDA−20.4%
6.1
2025 · hover or tap a bar for each year
2021: 21.82022: 16.2 (−26.0%)2023: 11.0 (−31.6%)2024: 7.7 (−30.5%)2025: 6.1 (−20.4%)
20182025
Price / free cash flow+22.8%
6.1
2025 · hover or tap a bar for each year
2022: 24.42023: 5.5 (−77.5%)2024: 5.0 (−9.0%)2025: 6.1 (+22.8%)
20182025
Free cash flow yield−3.7 pts
16.3%
2025 · hover or tap a bar for each year
2021: −2.9%2022: 4.1% (+7.0 pts)2023: 18.3% (+14.2 pts)2024: 20.1% (+1.8 pts)2025: 16.3% (−3.7 pts)
20182025

CRCT valuation history

Fiscal year-endToday8-year median

CRCT returns on capital

ROEROICROA

Net income (ROE, ROA) or after-tax operating income (ROIC) divided by the average of the opening and closing balance.

CRCT debt vs cash

Total debtCash & short-term investments

Debt includes short- and long-term borrowings and, where reported, lease liabilities.

CRCT cash returned to shareholders

DividendsBuybacksFree cash flow

CRCT price vs earnings per share

Share price at year-endEPS (right axis)

CRCT key metrics

2018–2025
Cricut, Inc. key metrics by fiscal year
20252024202320222021202020192018
Valuation
Market capitalization$1.08B$1.23B$1.45B$2.04B$4.85B———
Enterprise value$811.7M$907.5M$1.22B$1.77B$4.63B———
P/E ratio14.019.627.033.734.6———
Price / sales1.51.71.92.33.7———
Price / book3.12.62.73.07.2———
Price / free cash flow6.15.05.524.4————
Price / operating cash flow5.44.65.017.4————
EV / sales1.11.31.62.03.5———
EV / EBITDA6.17.711.016.221.8———
EV / free cash flow4.63.74.621.0————
Earnings yield7.1%5.1%3.7%3.0%2.9%———
Free cash flow yield16.3%20.1%18.3%4.1%−2.9%———
Dividend yield18.8%8.9%20.3%3.7%0.0%———
Shareholder yield (dividends + buybacks)21.1%12.1%21.7%4.6%0.0%———
Share price at fiscal year-end$4.95$5.70$6.59$9.27$22.09———
Per share
Revenue per share$3.26$3.30$3.48$4.02$5.94$4.33$2.20$1.53
Earnings per share$0.35$0.29$0.24$0.28$0.64$0.70$0.18$0.12
Operating cash flow per share$0.92$1.23$1.31$0.53−$0.48$1.12$0.02−$0.04
Free cash flow per share$0.81$1.14$1.20$0.38−$0.64$1.02−$0.05−$0.07
Cash per share$1.27$1.56$1.12$1.36$1.10$0.55$0.03$0.03
Book value per share$1.58$2.16$2.43$3.05$3.07$1.03$0.55$0.36
Tangible book value per share$1.58$2.16$2.43$3.05$3.06$1.02$0.53$0.34
Dividends per share$0.93$0.51$1.34$0.34$0.00$0.23$0.23$0.23
Capex per share$0.11$0.09$0.11$0.15$0.16$0.10$0.06$0.04
Debt per share$0.05$0.07$0.06$0.09$0.09—$0.25$0.20
Shares outstanding217.3M215.6M219.7M220.6M219.8M221.4M221.4M221.4M
Change in shares outstanding+0.8%−1.9%−0.4%+0.4%−0.7%0.0%0.0%—
Returns & profitability
Return on equity (ROE)18.9%12.5%8.9%9.0%31.1%88.3%39.0%34.4%
Return on invested capital (ROIC)60.8%24.0%13.5%14.0%50.3%112.5%29.0%24.3%
Return on assets (ROA)12.0%8.7%6.3%6.2%17.7%34.4%14.0%11.4%
Return on tangible assets13.2%9.1%7.2%6.4%14.0%26.7%12.5%11.6%
Free cash flow margin24.8%34.6%34.6%9.5%−10.8%23.6%−2.1%−4.8%
Income quality (OCF / net income)2.614.225.371.94−0.751.610.10−0.30
Financial health
Total debt$11.6M$15.2M$14.2M$19.4M$19.5M—$55.4M$44.8M
Cash & short-term investments$275.6M$336.9M$245.1M$299.2M$241.6M$122.2M$6.7M$6.0M
Net debt−$264.0M−$321.7M−$231.0M−$279.8M−$222.1M−$122.2M$48.8M$38.8M
Debt / equity0.030.030.030.030.03—0.460.56
Debt / assets0.020.020.020.020.02—0.170.19
Net debt / EBITDA−1.99−2.72−2.10−2.56−1.05−0.570.780.84
Current ratio2.262.853.163.193.011.551.641.50
Quick ratio1.802.291.911.811.540.840.420.50
Interest coverage169.4233.5216.7276.7645.7173.616.319.6
Working capital$278.5M$376.8M$423.5M$557.2M$619.7M$192.3M$111.6M$72.8M
Invested capital$79.5M$145.1M$303.9M$392.9M$451.9M$106.7M$169.9M$118.6M
Tangible asset value$343.6M$466.8M$534.9M$672.0M$672.5M$226.6M$118.1M$75.2M
Net current asset value$262.3M$353.9M$404.7M$534.4M$595.8M$186.3M$90.7M$57.0M
Graham number$3.54$3.77$3.66$4.34$6.64$4.03$1.48$1.00
Graham net-net per share$0.73$1.13$1.07$1.36$1.30$0.07−$0.15−$0.17
Capital allocation
Dividends paid$202.1M$110.0M$294.1M$75.8M$0$51.2M$51.2M$51.2M
Share buybacks (net)$24.7M$38.5M$20.3M$18.6M$170,000$3.0M$728,000$297,000
Dividend payout ratio263.5%175.0%548.4%125.0%0.0%33.1%130.6%186.7%
Dividends + buybacks / free cash flow129.0%60.2%118.9%112.5%—24.0%——
Capex / revenue3.4%2.6%3.1%3.8%2.7%2.3%2.9%2.4%
Capex / operating cash flow12.2%6.9%8.2%28.7%—8.8%365.1%—
Capex / depreciation1.000.630.791.251.851.551.541.01
Stock-based compensation / revenue4.9%6.3%6.2%4.6%2.9%1.0%0.4%3.1%
R&D / revenue9.4%8.5%8.5%8.7%6.1%4.1%5.5%7.1%
SG&A / revenue32.2%30.4%27.2%21.8%14.2%9.7%12.8%14.4%
Efficiency
Days sales outstanding49.954.659.169.250.643.547.565.8
Days of inventory on hand124.9182.5257.9274.2151.1134.5190.0231.7
Days payables outstanding71.666.160.691.298.1101.294.4131.3
Cash conversion cycle (days)103.3171.0256.4252.2103.676.8143.1166.2
Receivables turnover7.316.686.185.277.218.407.685.55
Payables turnover5.105.526.024.003.723.613.872.78
Inventory turnover2.922.001.421.332.422.711.921.58
Asset turnover1.110.990.900.911.652.131.741.41
Average receivables$97.0M$106.6M$123.9M$168.0M$181.2M$114.2M$63.3M$61.3M
Average payables$62.5M$65.1M$70.0M$134.0M$228.2M$173.7M$89.1M$82.3M
Average inventory$109.0M$179.9M$298.1M$402.9M$351.5M$231.0M$179.2M$145.1M
Intangibles / total assets0.0%0.0%0.0%0.1%0.2%0.4%1.0%1.9%

Computed from CRCT's annual financial statements (latest annual report filed March 4, 2026) and the closing share price on each fiscal year-end, adjusted for stock splits. Figures in U.S. dollars; data from EODHD. Averages use the opening and closing balance of each year.

CRCT valuation and financial ratios

At the end of fiscal 2025 (December 31, 2025), Cricut traded at 14.0 times earnings, against a 8-year median of 27.0. Based on the latest twelve months, the trailing P/E is 15.7. Cricut earned a return on equity of 18.9% and a return on invested capital of 60.8% in fiscal 2025. It ended the year with $11.6 million of debt and $275.6 million in cash and short-term investments, a net cash position of $264.0 million. It returned $226.9 million to shareholders: $202.1 million in dividends and $24.7 million in share buybacks, 129% of free cash flow.

See the CRCT income statement, the CRCT chart for price history, or the CRCT stock overview for the latest quote and news.

CRCT key metrics FAQ

What is Cricut's P/E ratio?

Cricut's trailing P/E ratio is 15.7 based on the last twelve months of earnings (as of October 18, 2026). At the end of fiscal 2025 it was 14.0, compared with a 8-year median of 27.0.

What is Cricut's EV/EBITDA?

Cricut's enterprise value was 6.1 times EBITDA at the end of fiscal 2025 (enterprise value $811.7 million, EBITDA $132.9 million); the current EV/EBITDA is 6.8.

What is Cricut's return on equity?

Cricut's return on equity (ROE) was 18.9% in fiscal 2025: net income of $76.7 million on average shareholders' equity of $405.2 million.

What is Cricut's ROIC?

Cricut's return on invested capital was 60.8% in fiscal 2025, using after-tax operating income divided by average debt plus equity minus cash.

How much debt does Cricut have?

Cricut had total debt of $11.6 million at the end of fiscal 2025, a debt-to-equity ratio of 0.03 and more cash than debt.

What is Cricut's dividend yield?

Cricut's forward dividend yield is 0.81%. Cricut paid $202.1 million in dividends in fiscal 2025 ($0.93 per share), a payout ratio of 263.5%.

Does Cricut buy back its shares?

Yes. Cricut spent $24.7 million on net share repurchases in fiscal 2025 Shares outstanding changed +0.8% over the year, to 217.3M..

What is Cricut's free cash flow yield?

Cricut generated $175.8 million of free cash flow in fiscal 2025, a free cash flow yield of 16.3% on its market value at year-end ($1.1 billion).

What is Cricut's current ratio?

Cricut's current ratio was 2.26 at the end of fiscal 2025: current assets were 2.26 times current liabilities.

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