Rocky Brands, Inc. (RCKY) AI Stock Analysis

NASDAQ: RCKYAI research summary: business, growth, valuation, analysts, bull and bear case.

RCKY AI stock analysis summary

AI Research

Rocky Brands, Inc. (RCKY) designs, manufactures, and distributes footwear and apparel across wholesale, retail, and contract manufacturing channels. In FY2025, revenue grew 6.2% to $482.0M, while trailing twelve-month revenue reached $505.0M. The stock trades at a trailing price-to-earnings ratio of 12.0x, alongside net debt of $127.4M as of June 30, 2026.

Market cap
$343.0M
Revenue (TTM)
$505.0M
P/E
12.0x
fwd 11.7x
1Y return
72.7%
S&P 500 16.8%
Avg. target
$50.00
9.1% vs last close

Bull case

  • Quarterly earnings rose 281.3% year-over-year in the period ended June 30, 2026, supported by 12.0% top-line growth.
  • Analyst consensus projects full-year EPS growth of 51.7% to $4.95 for the fiscal year ending December 31, 2026.
  • Valuation multiples remain modest compared to the median of its US-listed Consumer Cyclical peers, including a trailing P/E of 12.0x versus 18.0x.

Bear case

  • Consensus estimates for the next fiscal year forecast an EPS decline of 15.1% to $4.20.
  • Cash reserves stand at $2.6M against total debt of $130.0M, resulting in net debt of $127.4M as of June 30, 2026.
  • The stock has a high beta of 2.39, reflecting substantial price volatility relative to the broader market.

What Rocky Brands does

Rocky Brands, Inc. specializes in the design, manufacturing, and distribution of footwear and apparel under a portfolio of brands including Rocky, Georgia Boot, Durango, Lehigh, Muck, XTRATUF, Servus, NEOS, Ranger, and licensed Michelin brands. It operates in the United States, Canada, and internationally across three segments: Wholesale, Retail, and Contract Manufacturing. The Wholesale segment supplies approximately 10,000 retail locations, including sporting goods stores, outdoor retailers, and farm store chains. The Retail segment markets directly through e-commerce websites and retail outlets, while Contract Manufacturing handles private label production and contracts such as footwear for the U.S. Military.

Growth and profitability

Between FY2020 and FY2025, Rocky Brands generated a 5-year revenue CAGR of 11.7%. Revenue rose to $615.5M in FY2022 before dropping 25.0% in FY2023 to $461.8M and 1.7% in FY2024 to $453.8M. Performance rebounded in FY2025, with revenue growing 6.2% to $482.0M and gross margin expanding to 40.9%. Operating margin reached 7.7% in FY2025, with net income totaling $22.3M, or $3.25 per share. In the latest quarter ended June 30, 2026, quarterly revenue increased 12.0% year-over-year, while quarterly earnings expanded 281.3% year-over-year. For the trailing twelve months, revenue was $505.0M and diluted EPS was $3.81.

RCKY income statement →

Balance sheet and cash flow

As of June 30, 2026, Rocky Brands held $2.6M in cash and short-term investments against total debt of $130.0M, resulting in net debt of $127.4M. Shareholders' equity stood at $263.6M, representing a debt-to-equity ratio of 0.49 and a current ratio of 2.97. In FY2025, operating cash flow was $16.3M and free cash flow was $9.7M. Capital expenditures used $6.6M in FY2025, while cash returned to shareholders included $4.6M in dividends paid and $201,000 in share buybacks.

RCKY balance sheet →

Valuation and performance

Rocky Brands carries a market cap of $343.0M and an enterprise value of $466.5M. The stock trades at a trailing P/E of 12.0x and a forward P/E of 11.7x, both below the median of its US-listed Consumer Cyclical peers at 18.0x and 14.1x, respectively. Its EV-to-EBITDA stands at 8.5x compared to the peer median of 11.1x, while its price-to-sales ratio of 0.7x matches the peer median. Over the past year, the stock returned 72.7%, outperforming the S&P 500 return of 16.8%, though its 5-year return of 0.5% lagged the S&P 500 return of 83.0%.

RCKY key metrics →

RCKY dividend

Rocky Brands pays a quarterly dividend with an annual forward payout of $0.68, reflecting a dividend yield of 1.48%. The payout ratio is 15.8%, and the company has paid dividends for 14 consecutive years. The dividend has grown at an annualized rate of 2.1% over the past 5 years. Its last ex-dividend date was September 1, 2026.

RCKY dividend history →

What analysts expect

Wall Street coverage includes 2 analysts, both holding a Hold rating. The mean price target is $50.00, which is 9.1% above the last close of $45.81. For the fiscal year ending December 31, 2026, consensus estimates project EPS of $4.95, representing 51.7% growth, on revenue of $522.9M. For the following fiscal year, analysts forecast EPS of $4.20 on revenue of $547.7M. The company has beaten EPS expectations in 3 of the last 4 quarters, with the next earnings release scheduled for October 27, 2026.

RCKY forecast and price target →

Key risks and what to watch

  • Revenue has seen historical volatility, contracting by 25.0% in FY2023 and 1.7% in FY2024 before stabilizing.
  • The balance sheet carries $127.4M in net debt with only $2.6M in cash and short-term investments as of June 30, 2026.
  • Analyst expectations point to an earnings contraction of 15.1% in the next fiscal year following the FY2026 rebound.

AI-generated research summary. Written with AI from Quotelinks data as of October 16, 2026 and checked so every figure matches that data. For information only, not investment advice. Disclaimer

About this RCKY AI stock analysis

This page is an AI-written research summary of Rocky Brands, Inc. (RCKY). The text was generated on October 30, 2026 from Quotelinks data as of October 16, 2026 (company profile, annual results, latest balance sheet, valuation, price performance and analyst estimates). An automatic check rejects any draft that contains a figure not found in that data. It is not investment advice; verify figures on the linked tabs before making decisions.

Related: RCKY income statement, RCKY balance sheet, RCKY key metrics, RCKY analyst forecast, RCKY chart. See the RCKY stock overview for the latest quote and news.

RCKY AI stock analysis FAQ

What dividend does Rocky Brands pay?

Rocky Brands pays a quarterly dividend totaling $0.68 annually, which corresponds to a 1.48% dividend yield and a 15.8% payout ratio. It has paid dividends for 14 consecutive years.

What are analysts' price targets and ratings for RCKY?

The stock has 2 Hold ratings from analysts, with no Buy or Sell ratings. The average price target is $50.00, representing a 9.1% premium over the last close of $45.81.

How much debt does Rocky Brands hold?

As of June 30, 2026, Rocky Brands reported total debt of $130.0M and cash of $2.6M, resulting in net debt of $127.4M and a debt-to-equity ratio of 0.49.

When is the next earnings announcement for RCKY?

The next earnings date is scheduled for October 27, 2026.

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