PLBY Group, Inc. (PLBY) AI Stock Analysis
PLBY AI stock analysis summary
AI ResearchPLBY Group, Inc. (PLBY) is a global leisure and lifestyle company operating Licensing, Direct-to-Consumer, and Digital Subscriptions segments. Revenue grew 4.1% in FY2025 to $120.9M, narrowing its annual net loss to -$12.7M. However, balance sheet leverage remains significant, with net debt of $145.6M against $22.1M in shareholders' equity.
- Market cap
- $127.0M
- Revenue (TTM)
- $125.4M
- P/E
- 106.0x fwd 14.4x
- 1Y return
- -25.9% S&P 500 16.8%
- Avg. target
- $2.83 167.3% vs last close
Bull case
- Quarterly revenue rose 10.9% year-over-year in the period ended June 30, 2026, supported by an expanding gross margin of 71.0% in FY2025.
- Analysts forecast next fiscal year EPS to reach $0.06, representing an expected earnings growth rate of 700.0%.
- The consensus mean price target of $2.83 sits 167.3% above the last closing price of $1.06.
Bear case
- The balance sheet is heavily leveraged, carrying $177.4M in total debt against just $22.1M in shareholders' equity and a current ratio of 0.79.
- The stock has generated significant long-term losses for shareholders, falling 95.3% over five years while the share count rose 162.1%.
- PLBY carries an EV-to-EBITDA multiple of 16.6x, above the 11.1x median for US-listed Consumer Cyclical peers.
What PLBY does
PLBY Group, Inc. operates as a global leisure and pleasure company structured into three primary segments: Licensing, Direct-to-Consumer, and Digital Subscriptions and Content. Under its flagship brand, Playboy, the company offers products and services across multiple domains. The Licensing segment signs multi-year agreements covering online gaming platforms, consumer products, and location-based entertainment. Direct-to-Consumer operates digital commerce sites including Playboy.com, HoneyBirdette.com, Yandy.com, and LoversStores.com, along with physical retail stores under the Honey Birdette and Lovers brands. The Digital Subscriptions and Content segment runs PlayboyPlus.com and Playboy.tv, delivering exclusive subscription content.
Growth and profitability
PLBY saw its revenue decline from $246.6M in FY2021 to $116.1M in FY2024 before rebounding 4.1% to $120.9M in FY2025. Gross margin expanded continuously over that period, rising from 55.9% in FY2021 to 71.0% in FY2025. Net losses peaked at -$277.7M in FY2022 and contracted to -$12.7M in FY2025. Over the trailing twelve months, revenue totaled $125.4M with an operating margin of 9.5% and a net profit margin of 0.2%, generating EPS of $0.01. In the latest quarter ended June 30, 2026, quarterly revenue grew 10.9% year-over-year.
Balance sheet and cash flow
As of June 30, 2026, PLBY held $31.9M in cash and short-term investments against total debt of $177.4M, resulting in net debt of $145.6M. Shareholders' equity stood at $22.1M, yielding a debt-to-equity ratio of 8.05 and a current ratio of 0.79. In FY2025, operating cash flow turned slightly positive at $18,000, while capital expenditures were $1.0M, leading to free cash flow of -$1.0M. Over five years, the company's share count increased 162.1%.
Valuation and performance
PLBY has a market cap of $127.0M and an enterprise value of $275.0M. The stock trades at a trailing P/E of 106.0x and a forward P/E of 14.4x, compared to 18.0x and 14.1x for the median of its US-listed Consumer Cyclical peers. Its price-to-sales multiple is 1.0x compared to the peer median of 0.7x, while its EV-to-EBITDA stands at 16.6x against the peer median of 11.1x. Over the past year, the stock fell 25.9%, trailing the S&P 500 (SPY) return of 16.8%.
What analysts expect
Wall Street coverage includes 2 Strong Buy ratings, 0 Buy ratings, and 1 Hold rating. The mean price target of $2.83 implies an upside of 167.3% over the last close of $1.06. For the fiscal year ending December 31, 2026, analysts estimate an EPS of -$0.01 on revenue of $128.9M. For the next fiscal year, 3 analysts project EPS of $0.06 on revenue of $135.5M, reflecting 5.1% revenue growth. The company beat EPS estimates in 2 of the last 4 quarters, and its next earnings date is November 11, 2026.
Key risks and what to watch
- Liquidity constraints may arise given a current ratio of 0.79 and net debt of $145.6M as of June 30, 2026.
- Free cash flow remained negative at -$1.0M in FY2025, leaving minimal cushion against ongoing obligations.
- Stock price volatility is elevated, illustrated by a beta of 1.97 and a 43.6% year-to-date decline.
AI-generated research summary. Written with AI from Quotelinks data as of October 16, 2026 and checked so every figure matches that data. For information only, not investment advice. Disclaimer
About this PLBY AI stock analysis
This page is an AI-written research summary of PLBY Group, Inc. (PLBY). The text was generated on October 30, 2026 from Quotelinks data as of October 16, 2026 (company profile, annual results, latest balance sheet, valuation, price performance and analyst estimates). An automatic check rejects any draft that contains a figure not found in that data. It is not investment advice; verify figures on the linked tabs before making decisions.
Related: PLBY income statement, PLBY balance sheet, PLBY key metrics, PLBY analyst forecast, PLBY chart. See the PLBY stock overview for the latest quote and news.
PLBY AI stock analysis FAQ
Does PLBY Group pay a dividend?
No, PLBY Group does not pay a dividend. Cash is directed toward operations and capital expenditures, which were $1.0M in FY2025.
What is PLBY Group's debt position?
As of June 30, 2026, PLBY Group had $31.9M in cash and short-term investments alongside $177.4M in total debt, leading to net debt of $145.6M. Its debt-to-equity ratio stood at 8.05.
What are analysts forecasting for PLBY's earnings?
Analysts project an EPS of -$0.01 on revenue of $128.9M for the fiscal year ending December 31, 2026. For the following fiscal year, analysts expect EPS to improve to $0.06 on $135.5M in revenue.
When is PLBY Group's next earnings report?
PLBY Group is scheduled to report its next earnings on November 11, 2026.