Creative Realities, Inc. (CREX) AI Stock Analysis
CREX AI stock analysis summary
AI ResearchCreative Realities, Inc. (CREX) provides digital marketing technology, digital merchandising systems, and related software platforms across various retail and enterprise sectors. Over the trailing twelve months, the company generated $72.3M in revenue with quarterly revenue growth of 65.0% year-over-year. However, profitability remains pressured, marked by a TTM profit margin of -29.3% and net debt of $30.8M as of June 30, 2026.
- Market cap
- $29.1M
- Revenue (TTM)
- $72.3M
- P/E
- — fwd 12.2x
- 1Y return
- -19.2% S&P 500 16.8%
- Avg. target
- $8.33 287.6% vs last close
Bull case
- Quarterly revenue increased 65.0% year-over-year in the latest quarter ended June 30, 2026.
- Analysts project FY2026 revenue of $100.7M and a mean price target of $8.33, which is 287.6% above the last close.
- The forward P/E ratio of 12.2x is lower than the US-listed Technology peer median of 18.8x, supported by a PEG ratio of 0.48.
Bear case
- Net income fell to -$7.1M in FY2025, driving free cash flow down to -$8.1M.
- Total debt reached $41.5M as of June 30, 2026, resulting in net debt of $30.8M against cash and short-term investments of $10.7M.
- The company recorded 0 EPS beats over the last 4 quarters, while TTM profit margin stood at -29.3%.
What Creative Realities does
Creative Realities, Inc., along with its subsidiaries, delivers digital marketing technology and comprehensive solutions to retail companies, individual brands, enterprises, and organizations globally. Its portfolio includes digital merchandising systems, omni-channel customer engagement solutions, interactive shopping assistants, advisors, and interactive marketing technologies such as mobile applications, social media integrations, point-of-sale transactions, and beaconing technology. The company also offers system hardware, professional implementation, software design, development, licensing, deployment, maintenance, and support. Additionally, Creative Realities provides media management, distribution software platforms, device management, and custom software services across industries like automotive, apparel, banking, electronics, and foodservice.
Growth and profitability
Revenue increased from $18.4M in FY2021 to $57.2M in FY2025, reflecting a 5-year revenue CAGR of 26.8% from FY2020 to FY2025. Annual revenue grew 12.5% in FY2025, though gross margin decreased to 44.9% from 47.2% in FY2024. Operating margin moved to -15.5% in FY2025, down from 1.8% in FY2024, resulting in a net income of -$7.1M and diluted EPS of -$0.81. Over the trailing twelve months ended June 30, 2026, revenue totaled $72.3M with an operating margin of -11.7% and EPS of -$2.11. In the latest quarter ended June 30, 2026, quarterly revenue grew 65.0% year-over-year, while quarterly earnings declined 32.7%.
Balance sheet and cash flow
As of June 30, 2026, Creative Realities held $10.7M in cash and short-term investments against total debt of $41.5M, yielding net debt of $30.8M. Total assets stood at $142.9M, while shareholders' equity was $47.6M, resulting in a debt-to-equity ratio of 0.87 and a current ratio of 0.90. In FY2025, operating cash flow was -$7.8M and free cash flow was -$8.1M. Capital expenditures totaled $306,000, and the company directed $2.5M toward share buybacks during FY2025.
Valuation and performance
Creative Realities closed at $2.15 on October 16, 2026, putting its market cap at $29.1M and enterprise value at $119.5M. The stock trades at a price-to-sales ratio of 0.4x and a forward P/E of 12.2x, compared to the median of its US-listed Technology peers of 2.8x and 18.8x, respectively. Its EV to EBITDA ratio is 72.1x, above the peer median of 16.6x. Over the past year, CREX returned -19.2%, trailing the S&P 500 (SPY) return of 16.8%, and is down 35.4% versus its 200-day average.
What analysts expect
All 3 covering analysts rate Creative Realities as a StrongBuy, with 0 Buy, Hold, Sell, or StrongSell ratings. The mean price target is $8.33, representing a 287.6% premium over the last close of $2.15. For FY2026 ending December 31, 2026, analysts estimate revenue of $100.7M and EPS of -$1.09. For FY2027, consensus anticipates revenue of $114.1M and EPS of -$0.39 across 3 analysts. The company recorded 0 EPS beats over the last 4 quarters, and its next earnings date is November 11, 2026.
Key risks and what to watch
- Liquidity risk is highlighted by a current ratio of 0.90 alongside cash and short-term investments of $10.7M versus $41.5M in total debt.
- Operating margin for the trailing twelve months was -11.7%, reflecting ongoing operating losses.
- The share count expanded by 164.0% over the 5-year period, presenting potential dilution for existing shareholders.
- With a beta of 1.53, the stock exhibits higher price volatility than the broader market.
AI-generated research summary. Written with AI from Quotelinks data as of October 16, 2026 and checked so every figure matches that data. For information only, not investment advice. Disclaimer
About this CREX AI stock analysis
This page is an AI-written research summary of Creative Realities, Inc. (CREX). The text was generated on October 30, 2026 from Quotelinks data as of October 16, 2026 (company profile, annual results, latest balance sheet, valuation, price performance and analyst estimates). An automatic check rejects any draft that contains a figure not found in that data. It is not investment advice; verify figures on the linked tabs before making decisions.
Related: CREX income statement, CREX balance sheet, CREX key metrics, CREX analyst forecast, CREX chart. See the CREX stock overview for the latest quote and news.
CREX AI stock analysis FAQ
What is Creative Realities' revenue growth rate?
In the latest quarter ended June 30, 2026, quarterly revenue grew 65.0% year-over-year. Over the longer term, the company achieved a 5-year revenue CAGR of 26.8% from FY2020 to FY2025.
Does Creative Realities pay a dividend?
Creative Realities does not pay a dividend. Capital allocation in FY2025 included $306,000 in capital expenditures and $2.5M in share buybacks.
What is Creative Realities' debt position?
As of June 30, 2026, Creative Realities had total debt of $41.5M and cash and short-term investments of $10.7M, yielding net debt of $30.8M and a debt-to-equity ratio of 0.87.
What are Wall Street analysts forecasting for CREX?
Analysts project revenue of $100.7M and EPS of -$1.09 for FY2026, followed by revenue of $114.1M and EPS of -$0.39 for FY2027. All 3 analysts rate the stock a StrongBuy with a mean price target of $8.33.
How has CREX stock performed relative to the market?
Over the past year, CREX returned -19.2%, while the S&P 500 (SPY) returned 16.8%. Over a 5-year period, CREX returned -50.6% compared to 83.0% for the index.