Ulta Beauty, Inc. (ULTA) Key Metrics

NASDAQ: ULTAValuation, returns, debt and efficiency ratios over 10 years.

ULTA valuation today

Trailing 12 months · as of October 18, 2026
Market cap
$25.35B
Enterprise value
$25.56B
P/E (TTM)
21.6
10-yr median 23.4
Forward P/E
19.6
PEG ratio
1.96
Price / sales
2.0
10-yr median 2.3
Price / book
8.8
10-yr median 10.0
EV / EBITDA
13.2
10-yr median 14.4
Dividend yield
—
Beta
0.84

ULTA key metrics, FY2017–FY2026

Fiscal year ended January 31, 2026 · U.S. dollars

ULTA valuation Price multiples at each fiscal year-end price.

P/E ratio+55.2%
25.3
FY2026 · hover or tap a bar for each year
FY2017: 41.8 (+14.8%)FY2018: 24.8 (−40.6%)FY2019: 26.7 (+7.6%)FY2020: 22.1 (−17.3%)FY2021: 90.0 (+308.1%)FY2022: 20.2 (−77.5%)FY2023: 21.4 (+5.8%)FY2024: 19.3 (−9.9%)FY2025: 16.3 (−15.7%)FY2026: 25.3 (+55.2%)
FY2017FY2026
Price / sales+35.9%
2.4
FY2026 · hover or tap a bar for each year
FY2017: 3.5 (+18.8%)FY2018: 2.3 (−33.6%)FY2019: 2.6 (+11.8%)FY2020: 2.1 (−19.6%)FY2021: 2.6 (+22.2%)FY2022: 2.3 (−10.1%)FY2023: 2.6 (+12.7%)FY2024: 2.2 (−14.7%)FY2025: 1.7 (−22.1%)FY2026: 2.4 (+35.9%)
FY2017FY2026
Price / book+32.3%
10.4
FY2026 · hover or tap a bar for each year
FY2017: 11.0 (+36.8%)FY2018: 7.8 (−29.7%)FY2019: 9.7 (+24.4%)FY2020: 8.2 (−15.2%)FY2021: 7.9 (−3.3%)FY2022: 13.0 (+64.2%)FY2023: 13.6 (+4.4%)FY2024: 10.9 (−19.5%)FY2025: 7.9 (−28.1%)FY2026: 10.4 (+32.3%)
FY2017FY2026
EV / EBITDA+49.5%
16.8
FY2026 · hover or tap a bar for each year
FY2017: 19.3 (+16.1%)FY2018: 12.9 (−33.3%)FY2019: 15.1 (+17.2%)FY2020: 14.1 (−6.1%)FY2021: 31.2 (+120.4%)FY2022: 13.6 (−56.3%)FY2023: 14.7 (+7.9%)FY2024: 13.4 (−8.8%)FY2025: 11.2 (−16.3%)FY2026: 16.8 (+49.5%)
FY2017FY2026
Price / free cash flow+34.6%
27.3
FY2026 · hover or tap a bar for each year
FY2017: 65.6 (−56.8%)FY2018: 40.6 (−38.0%)FY2019: 27.6 (−32.1%)FY2020: 19.4 (−29.7%)FY2021: 24.0 (+23.9%)FY2022: 22.5 (−6.4%)FY2023: 22.7 (+1.1%)FY2024: 23.9 (+5.2%)FY2025: 20.3 (−15.3%)FY2026: 27.3 (+34.6%)
FY2017FY2026
Free cash flow yield−1.3 pts
3.7%
FY2026 · hover or tap a bar for each year
FY2017: 1.5% (+0.9 pts)FY2018: 2.5% (+0.9 pts)FY2019: 3.6% (+1.2 pts)FY2020: 5.2% (+1.5 pts)FY2021: 4.2% (−1.0 pts)FY2022: 4.4% (+0.3 pts)FY2023: 4.4% (0.0 pts)FY2024: 4.2% (−0.2 pts)FY2025: 4.9% (+0.8 pts)FY2026: 3.7% (−1.3 pts)
FY2017FY2026

ULTA valuation history

Fiscal year-endToday10-year median

ULTA returns on capital

ROEROICROA

Net income (ROE, ROA) or after-tax operating income (ROIC) divided by the average of the opening and closing balance.

ULTA debt vs cash

Total debtCash & short-term investments

Debt includes short- and long-term borrowings and, where reported, lease liabilities.

ULTA cash returned to shareholders

DividendsBuybacksFree cash flow

ULTA price vs earnings per share

Share price at year-endEPS (right axis)

ULTA key metrics

FY2017–FY2026
Ulta Beauty, Inc. key metrics by fiscal year
FY2026FY2025FY2024FY2023FY2022FY2021FY2020FY2019FY2018FY2017
Valuation
Market capitalization$29.13B$19.54B$24.90B$26.59B$19.95B$15.82B$15.57B$17.57B$13.76B$17.11B
Enterprise value$30.81B$20.76B$26.04B$27.76B$21.36B$16.67B$17.00B$17.16B$13.37B$16.70B
P/E ratio25.316.319.321.420.290.022.126.724.841.8
Price / sales2.41.72.22.62.32.62.12.62.33.5
Price / book10.47.910.913.613.07.98.29.77.811.0
Price / free cash flow27.320.323.922.722.524.019.427.640.665.6
Price / operating cash flow19.414.616.917.918.819.514.118.417.727.0
EV / sales2.51.82.32.72.52.72.32.62.33.4
EV / EBITDA16.811.213.414.713.631.214.115.112.919.3
EV / free cash flow28.921.525.023.724.125.321.226.939.564.0
Earnings yield4.0%6.1%5.2%4.7%4.9%1.1%4.5%3.7%4.0%2.4%
Free cash flow yield3.7%4.9%4.2%4.4%4.4%4.2%5.2%3.6%2.5%1.5%
Dividend yield——0.0%——0.1%————
Shareholder yield (dividends + buybacks)3.1%5.3%4.1%3.4%7.7%0.8%4.4%3.5%2.7%2.0%
Share price at fiscal year-end$647.36$412.15$502.05$513.96$363.74$279.76$267.91$291.92$222.10$272.28
Per share
Revenue per share$275.45$238.28$225.97$197.31$157.38$108.77$127.32$111.61$94.95$77.24
Earnings per share$25.64$25.34$26.03$24.01$17.98$3.11$12.15$10.94$8.96$6.52
Operating cash flow per share$33.40$28.24$29.77$28.64$19.32$14.33$18.95$15.89$12.58$10.09
Free cash flow per share$23.74$20.34$20.99$22.61$16.18$11.64$13.82$10.58$5.46$4.15
Cash per share$10.99$14.83$15.46$14.26$7.87$18.50$8.65$6.80$6.41$6.60
Book value per share$62.31$52.49$45.96$37.88$28.00$35.35$32.74$30.25$28.63$24.66
Tangible book value per share$52.76$52.26$45.73$37.64$27.77$35.12$32.49$29.99$28.63$24.66
Dividends per share——$0.21——$0.22————
Capex per share$9.66$7.90$8.78$6.03$3.14$2.69$5.14$5.31$7.11$5.94
Debt per share$48.50$40.57$38.53$36.78$33.67$33.54$33.36———
Shares outstanding45.0M47.4M49.6M51.7M54.8M56.6M58.1M60.2M62.0M62.9M
Change in shares outstanding−5.1%−4.4%−4.1%−5.7%−3.0%−2.7%−3.4%−2.9%−1.4%−2.2%
Returns & profitability
Return on equity (ROE)43.6%50.4%60.9%71.1%55.8%9.0%37.9%36.6%33.4%27.4%
Return on invested capital (ROIC)28.6%33.7%39.2%41.0%32.8%7.7%30.2%48.1%45.5%40.0%
Return on assets (ROA)17.7%20.5%23.3%24.5%20.0%3.5%17.5%21.6%20.3%17.1%
Return on tangible assets17.6%20.0%22.7%23.2%20.7%3.5%14.6%20.7%19.1%16.1%
Free cash flow margin8.6%8.5%9.3%11.5%10.3%10.7%10.9%9.5%5.8%5.4%
Income quality (OCF / net income)1.301.111.141.191.074.611.561.451.401.55
Financial health
Total debt$2.18B$1.92B$1.91B$1.90B$1.85B$1.90B$1.94B———
Cash & short-term investments$494.2M$703.2M$766.6M$737.9M$431.6M$1.05B$502.3M$409.3M$397.4M$415.0M
Net debt$1.69B$1.22B$1.14B$1.17B$1.42B$850.8M$1.44B−$409.3M−$397.4M−$415.0M
Debt / equity0.780.770.840.971.200.951.02———
Debt / assets0.310.320.330.350.390.370.40———
Net debt / EBITDA0.920.660.590.620.901.591.19−0.36−0.38−0.48
Current ratio1.411.701.711.611.461.871.812.322.642.90
Quick ratio0.430.600.660.660.501.000.670.850.931.12
Interest coverage866.7—95.7334.3752.054.7182.0172.7516.3756.6
Working capital$919.8M$1.25B$1.18B$1.03B$723.2M$1.17B$918.1M$1.09B$1.05B$1.01B
Invested capital$4.49B$3.71B$3.42B$3.13B$2.95B$2.85B$3.34B$1.41B$1.38B$1.14B
Tangible asset value$2.37B$2.48B$2.27B$1.95B$1.52B$1.99B$1.89B$1.81B$1.77B$1.55B
Net current asset value−$1.05B−$484.5M−$591.2M−$701.3M−$947.8M−$575.6M−$906.5M$543.9M$559.3M$534.6M
Graham number$189.59$172.99$164.06$143.06$106.41$49.73$94.60$86.30$75.97$60.15
Graham net-net per share−$53.10−$34.99−$32.95−$33.27−$34.15−$23.26−$29.40−$4.19−$1.84−$0.77
Capital allocation
Dividends paid——$10.4M——$12.2M————
Share buybacks (net)$901.4M$1.03B$1.02B$907.0M$1.54B$118.2M$690.5M$622.3M$371.8M$347.1M
Dividend payout ratio——0.8%——7.0%————
Dividends + buybacks / free cash flow84.4%106.5%98.8%77.5%173.3%19.8%86.0%97.7%109.8%133.0%
Capex / revenue3.5%3.3%3.9%3.1%2.0%2.5%4.0%4.8%7.5%7.7%
Capex / operating cash flow28.9%28.0%29.5%21.1%16.3%18.7%27.1%33.4%56.5%58.9%
Capex / depreciation1.451.401.791.290.640.511.011.141.741.78
Stock-based compensation / revenue0.3%0.4%0.4%0.4%0.5%0.4%0.3%0.4%0.4%0.4%
R&D / revenue—0.0%0.0%0.0%0.0%0.0%0.0%0.0%——
SG&A / revenue26.6%25.1%24.4%23.5%23.9%25.7%23.8%23.2%22.3%22.5%
Efficiency
Days sales outstanding7.77.06.67.79.09.96.86.45.85.8
Days of inventory on hand100.398.089.491.992.5106.997.097.998.3100.2
Days payables outstanding30.229.329.532.935.738.731.630.928.226.8
Cash conversion cycle (days)77.875.766.666.765.878.172.273.476.079.2
Receivables turnover47.7152.3855.0247.1440.4537.0153.7156.9562.4863.20
Payables turnover12.0812.4712.3711.0810.229.4311.5311.8012.9413.64
Inventory turnover3.643.724.083.973.953.413.763.733.713.64
Asset turnover1.911.932.022.011.751.241.842.202.162.03
Average receivables$259.8M$215.6M$203.7M$216.6M$213.4M$166.2M$137.8M$117.9M$94.2M$76.8M
Average payables$624.8M$553.9M$551.8M$556.1M$514.9M$445.5M$409.0M$364.9M$292.6M$227.8M
Average inventory$2.07B$1.86B$1.67B$1.55B$1.33B$1.23B$1.25B$1.16B$1.02B$852.9M
Intangibles / total assets6.1%0.2%0.2%0.2%0.3%0.3%0.3%0.5%0.0%0.0%

Computed from ULTA's annual financial statements (latest annual report filed March 26, 2026) and the closing share price on each fiscal year-end, adjusted for stock splits. Figures in U.S. dollars; data from EODHD. Averages use the opening and closing balance of each year.

ULTA valuation and financial ratios

At the end of fiscal 2026 (January 31, 2026), Ulta Beauty traded at 25.3 times earnings, against a 10-year median of 23.4. Based on the latest twelve months, the trailing P/E is 21.6 and the forward P/E is 19.6. Ulta Beauty earned a return on equity of 43.6% and a return on invested capital of 28.6% in fiscal 2026. It ended the year with $2.2 billion of debt and $494.2 million in cash and short-term investments, net debt of $1.7 billion. It returned $901.4 million to shareholders: $0 in dividends and $901.4 million in share buybacks, 84% of free cash flow. The share count fell 28.4% from 62.9M to 45.0M over 9 years.

See the ULTA income statement, the ULTA chart for price history, or the ULTA stock overview for the latest quote and news.

ULTA key metrics FAQ

What is Ulta Beauty's P/E ratio?

Ulta Beauty's trailing P/E ratio is 21.6 based on the last twelve months of earnings (as of October 18, 2026), and its forward P/E is 19.6. At the end of fiscal 2026 it was 25.3, compared with a 10-year median of 23.4.

What is Ulta Beauty's EV/EBITDA?

Ulta Beauty's enterprise value was 16.8 times EBITDA at the end of fiscal 2026 (enterprise value $30.8 billion, EBITDA $1.8 billion); the current EV/EBITDA is 13.2.

What is Ulta Beauty's return on equity?

Ulta Beauty's return on equity (ROE) was 43.6% in fiscal 2026: net income of $1.2 billion on average shareholders' equity of $2.6 billion.

What is Ulta Beauty's ROIC?

Ulta Beauty's return on invested capital was 28.6% in fiscal 2026, using after-tax operating income divided by average debt plus equity minus cash.

How much debt does Ulta Beauty have?

Ulta Beauty had total debt of $2.2 billion at the end of fiscal 2026, a debt-to-equity ratio of 0.78 and $1.7 billion of net debt (0.92 times EBITDA).

Does Ulta Beauty buy back its shares?

Yes. Ulta Beauty spent $901.4 million on net share repurchases in fiscal 2026 Shares outstanding changed −5.1% over the year, to 45.0M..

What is Ulta Beauty's free cash flow yield?

Ulta Beauty generated $1.1 billion of free cash flow in fiscal 2026, a free cash flow yield of 3.7% on its market value at year-end ($29.1 billion).

What is Ulta Beauty's current ratio?

Ulta Beauty's current ratio was 1.41 at the end of fiscal 2026: current assets were 1.41 times current liabilities.

Specialty Retail key metrics