Traeger, Inc. (COOK) AI Stock Analysis
COOK AI stock analysis summary
AI ResearchTraeger, Inc. (COOK) designs, sources, and distributes wood pellet fueled barbeque grills and accessories. Annual revenue declined from $785.5M in FY2021 to $559.5M in FY2025, with net income of -$115.2M in FY2025. In the latest quarter ended June 30, 2026, revenue fell 17.4% year-over-year while net debt reached $364.7M.
- Market cap
- $123.6M
- Revenue (TTM)
- $485.0M
- P/E
- — fwd 32.8x
- 1Y return
- -16.6% S&P 500 16.8%
- Avg. target
- $62.33 41.1% vs last close
Bull case
- Analysts project EPS to reach $0.43 next fiscal year, reflecting an estimated growth rate of 1037.1%.
- Traeger delivered positive free cash flow of $13.1M in FY2025, supported by $20.5M in operating cash flow.
- The consensus analyst mean price target of $62.33 stands 41.1% above the recent closing price of $44.18.
Bear case
- Quarterly revenue fell 17.4% year-over-year in the period ended June 30, 2026, amid an ongoing top-line slide from $785.5M in FY2021 to $559.5M in FY2025.
- Total debt of $424.3M substantially exceeds cash and short-term investments of $59.7M, leaving net debt at $364.7M.
- COOK shares have dropped 95.5% over the past 5 years and 18.2% year-to-date through October 16, 2026.
What Traeger does
Traeger, Inc. specializes in designing, sourcing, and distributing wood pellet fueled barbeque grills across the United States. Founded in 2017 and based in Salt Lake City, Utah, the company serves retailers, distributors, and direct consumers. Its signature grills feature internet of things capabilities that allow owners to program, monitor, and control their cooking through the Traeger app. The company also produces an ecosystem of instructional recipes, cooking tips, technique videos, and lifestyle content. In addition to grills, Traeger sells consumables including wood pellets, rubs, sauces, seasonings, and marinades, alongside accessories like barbecue tools, covers, cleaning solutions, apparel, and the MEATER smart thermometer.
Growth and profitability
Traeger generated revenue of $559.5M in FY2025, down 7.4% from $604.1M in FY2024 and down from $785.5M in FY2021, representing a 5-year revenue CAGR of 0.5% from FY2020 to FY2025. Gross margin contracted to 31.9% in FY2025 compared to 42.3% in FY2024 and 38.3% in FY2021. The company posted an operating margin of -0.2% and net income of -$115.2M in FY2025, compared to net income of -$34.0M in FY2024. Over the trailing twelve months, revenue was $485.0M with a profit margin of -23.2% and EPS of -$42.06. In the latest quarter ended June 30, 2026, quarterly revenue fell 17.4% year-over-year.
Balance sheet and cash flow
As of June 30, 2026, Traeger held $59.7M in cash and short-term investments against total debt of $424.3M, leaving net debt at $364.7M. Shareholders' equity was $167.3M, resulting in a debt-to-equity ratio of 2.54, while the current ratio stood at 3.49. For FY2025, operating cash flow reached $20.5M and capital expenditures were $7.4M, resulting in free cash flow of $13.1M. Over the past five years, the company's share count increased 16.9%.
Valuation and performance
At a last close of $44.18 on October 16, 2026, Traeger had a market capitalization of $123.6M and an enterprise value of $499.5M. The stock trades at a forward P/E of 32.8x, above the median of 14.1x for its US-listed Consumer Cyclical peers. Its EV-to-EBITDA multiple is 12.0x compared to the peer median of 11.1x, while its price-to-sales ratio is 0.3x versus the peer median of 0.7x. Over the past year, COOK shares fell 16.6%, trailing the S&P 500 gain of 16.8%. Over five years, the stock dropped 95.5% compared to an 83.0% gain for the index.
What analysts expect
Wall Street analysts maintain 1 Strong Buy, 0 Buys, 6 Holds, and 0 Sells on Traeger. The mean price target is $62.33, which is 41.1% above the last close of $44.18. For the fiscal year ending December 31, 2026, analysts estimate revenue of $446.4M and EPS of -$0.05. For the next fiscal year, 6 analysts forecast revenue to expand 4.2% to $465.4M and EPS to reach $0.43. Traeger beat EPS estimates in 2 of the last 4 quarters, and its next earnings date is November 4, 2026.
Key risks and what to watch
- Trailing twelve-month return on equity sits at -51.0% following net income of -$115.2M in FY2025.
- Net debt of $364.7M remains high relative to shareholders' equity of $167.3M as of June 30, 2026.
- The stock has a beta of 1.93 and trades 13.4% below its 200-day average.
- A trailing twelve-month profit margin of -23.2% highlights persistent net losses.
AI-generated research summary. Written with AI from Quotelinks data as of October 16, 2026 and checked so every figure matches that data. For information only, not investment advice. Disclaimer
About this COOK AI stock analysis
This page is an AI-written research summary of Traeger, Inc. (COOK). The text was generated on October 30, 2026 from Quotelinks data as of October 16, 2026 (company profile, annual results, latest balance sheet, valuation, price performance and analyst estimates). An automatic check rejects any draft that contains a figure not found in that data. It is not investment advice; verify figures on the linked tabs before making decisions.
Related: COOK income statement, COOK balance sheet, COOK key metrics, COOK analyst forecast, COOK chart. See the COOK stock overview for the latest quote and news.
COOK AI stock analysis FAQ
Does Traeger pay a dividend?
No, Traeger does not pay a dividend. The company generated free cash flow of $13.1M in FY2025 and held $59.7M in cash and short-term investments as of June 30, 2026.
What is Traeger's current debt position?
As of June 30, 2026, Traeger had total debt of $424.3M and cash and short-term investments of $59.7M, resulting in net debt of $364.7M. Its debt-to-equity ratio was 2.54.
What are analysts forecasting for Traeger's earnings?
For the fiscal year ending December 31, 2026, analysts estimate an EPS of -$0.05 on revenue of $446.4M. For the following fiscal year, consensus estimates project EPS to rise to $0.43 on revenue of $465.4M.
When does Traeger report its next quarterly results?
Traeger's next earnings report is scheduled for November 4, 2026.
How has COOK stock performed relative to the broader market?
Over the past year, COOK shares fell 16.6% while the S&P 500 rose 16.8%. Over five years, COOK declined 95.5% compared to an 83.0% gain for the index.