FitLife Brands, Inc. (FTLF) Key Metrics
FTLF valuation today
Trailing 12 months · as of October 18, 2026- Market cap
- $78.8M
- Enterprise value
- $125.8M
- P/E (TTM)
- 13.5 10-yr median 9.0
- Forward P/E
- 7.3
- PEG ratio
- —
- Price / sales
- 0.8 10-yr median 1.4
- Price / book
- 1.9 10-yr median 2.0
- EV / EBITDA
- 10.5 10-yr median 5.2
- Dividend yield
- —
- Beta
- 0.06
FTLF key metrics, 2016–2025
Fiscal year ended December 31, 2025 · U.S. dollarsFTLF valuation Price multiples at each fiscal year-end price.
FTLF returns How much profit the business earns on the capital it uses.
FTLF per-share figures Results divided by the shares outstanding at year-end.
FTLF financial health Debt, liquidity and how easily interest is covered.
FTLF efficiency & capital use Working capital cycle and where the cash goes.
FTLF valuation history
FTLF returns on capital
Net income (ROE, ROA) or after-tax operating income (ROIC) divided by the average of the opening and closing balance.
FTLF debt vs cash
Debt includes short- and long-term borrowings and, where reported, lease liabilities.
FTLF cash returned to shareholders
FTLF price vs earnings per share
FTLF key metrics
2016–2025| 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 | |
|---|---|---|---|---|---|---|---|---|---|---|
| Valuation | ||||||||||
| Market capitalization | $162.3M | $161.3M | $93.7M | $39.7M | $38.4M | $12.3M | — | — | $126,219 | $981,902 |
| Enterprise value | $205.9M | $170.3M | $112.7M | $29.9M | $28.5M | $6.6M | — | — | $1.2M | $2.6M |
| P/E ratio | 25.7 | 18.0 | 17.7 | 9.0 | 7.1 | 1.4 | — | — | — | 2.7 |
| Price / sales | 2.0 | 2.5 | 1.8 | 1.4 | 1.4 | 0.6 | — | — | 0.0 | 0.0 |
| Price / book | 3.7 | 4.5 | 3.5 | 1.9 | 2.2 | 1.0 | — | — | 0.1 | 0.1 |
| Price / free cash flow | 21.9 | 16.8 | 22.8 | 9.6 | 8.6 | 2.1 | — | — | 0.3 | — |
| Price / operating cash flow | 21.8 | 16.8 | 22.2 | 9.6 | 8.6 | 2.1 | — | — | 0.2 | — |
| EV / sales | 2.5 | 2.6 | 2.1 | 1.0 | 1.0 | 0.3 | — | — | 0.1 | 0.1 |
| EV / EBITDA | 19.6 | 12.8 | 13.9 | 5.2 | 4.5 | 1.5 | — | — | — | 2.7 |
| EV / free cash flow | 27.8 | 17.7 | 27.4 | 7.2 | 6.4 | 1.2 | — | — | 2.6 | — |
| Earnings yield | 3.9% | 5.6% | 5.7% | 11.2% | 14.1% | 71.8% | — | — | −7,734.0% | 37.5% |
| Free cash flow yield | 4.6% | 6.0% | 4.4% | 10.4% | 11.7% | 46.6% | — | — | 380.9% | −11.4% |
| Dividend yield | — | — | — | — | — | 3.7% | — | — | 49.9% | — |
| Shareholder yield (dividends + buybacks) | — | — | 0.0% | 2.0% | 1.2% | 5.1% | — | — | 49.9% | 16.0% |
| Share price at fiscal year-end | $16.27 | $16.30 | $9.55 | $7.97 | $8.00 | $2.70 | $1.76 | $0.05 | $0.03 | $0.12 |
| Per share | ||||||||||
| Revenue per share | $8.16 | $6.51 | $5.37 | $5.79 | $5.81 | $4.78 | — | — | $4.23 | $3.06 |
| Earnings per share | $0.63 | $0.91 | $0.54 | $0.89 | $1.13 | $1.94 | — | — | −$2.32 | $0.04 |
| Operating cash flow per share | $0.75 | $0.97 | $0.43 | $0.83 | $0.93 | $1.26 | — | — | $0.16 | −$0.01 |
| Free cash flow per share | $0.74 | $0.97 | $0.42 | $0.83 | $0.93 | $1.26 | — | — | $0.11 | −$0.01 |
| Cash per share | $0.16 | $0.45 | $0.12 | $1.99 | $2.06 | $1.39 | — | — | $0.30 | $0.16 |
| Book value per share | $4.37 | $3.65 | $2.76 | $4.30 | $3.61 | $2.65 | — | — | $0.22 | $1.27 |
| Tangible book value per share | −$2.73 | −$0.32 | −$1.28 | $4.20 | $3.50 | $2.60 | — | — | $0.11 | $0.49 |
| Dividends per share | — | — | — | — | — | $0.10 | — | — | $0.01 | — |
| Capex per share | $0.00 | $0.00 | $0.01 | $0.00 | $0.00 | $0.00 | — | — | $0.04 | $0.00 |
| Debt per share | $4.54 | $1.36 | $2.05 | $0.03 | — | $0.15 | — | — | $0.56 | $0.35 |
| Shares outstanding | 10.0M | 9.9M | 9.8M | 5.0M | 4.8M | 4.5M | — | — | 4.2M | 8.3M |
| Change in shares outstanding | +0.8% | +0.9% | +97.2% | +3.6% | +5.5% | — | — | — | −49.1% | +19.2% |
| Returns & profitability | ||||||||||
| Return on equity (ROE) | 15.9% | 28.4% | 21.9% | 22.9% | 36.8% | 114.8% | 95.4% | 31.6% | −170.6% | 3.6% |
| Return on invested capital (ROIC) | 14.1% | 21.8% | 19.8% | 45.4% | 72.8% | 86.8% | 87.5% | 28.0% | −100.1% | 2.8% |
| Return on assets (ROA) | 7.7% | 15.8% | 13.1% | 18.8% | 28.3% | 76.4% | 44.3% | 8.0% | −87.1% | 2.2% |
| Return on tangible assets | 17.8% | 46.6% | 33.6% | 17.6% | 25.8% | 53.3% | 44.2% | 9.0% | −152.2% | 4.1% |
| Free cash flow margin | 9.1% | 14.9% | 7.8% | 14.3% | 16.0% | 26.3% | 11.6% | 1.5% | 2.7% | −0.4% |
| Income quality (OCF / net income) | 1.18 | 1.07 | 0.80 | 0.93 | 0.83 | 0.65 | 0.84 | 0.51 | — | −0.24 |
| Financial health | ||||||||||
| Total debt | $45.2M | $13.5M | $20.1M | $158,000 | — | $661,000 | $254,000 | $500,000 | $2.4M | $2.9M |
| Cash & short-term investments | $1.6M | $4.5M | $1.1M | $9.9M | $9.9M | $6.3M | $265,000 | $259,000 | $1.3M | $1.3M |
| Net debt | $43.6M | $9.0M | $19.0M | −$9.7M | −$9.9M | −$5.7M | −$11,000 | $241,000 | $1.1M | $1.6M |
| Debt / equity | 1.04 | 0.37 | 0.75 | 0.01 | — | 0.05 | 0.08 | 0.22 | 2.59 | 0.27 |
| Debt / assets | 0.43 | 0.23 | 0.36 | 0.01 | — | 0.04 | 0.04 | 0.09 | 0.34 | 0.19 |
| Net debt / EBITDA | 4.15 | 0.67 | 2.34 | −1.69 | −1.57 | −1.31 | −0.00 | 0.33 | — | 1.67 |
| Current ratio | 1.53 | 1.60 | 1.42 | 4.32 | 4.36 | 2.88 | 2.05 | 1.53 | 1.06 | 1.75 |
| Quick ratio | 0.54 | 0.62 | 0.54 | 2.72 | 2.75 | 2.05 | 0.97 | 0.54 | 0.58 | 0.94 |
| Interest coverage | 6.5 | 9.6 | 7.4 | 47.1 | 249.2 | 280.3 | 54.9 | 4.9 | -79.8 | 4.3 |
| Working capital | $11.5M | $6.8M | $4.4M | $13.6M | $13.6M | $7.7M | $2.9M | $1.9M | $369,502 | $3.5M |
| Invested capital | $87.2M | $45.1M | $46.0M | $11.6M | $7.4M | $6.4M | $3.3M | $2.6M | $2.0M | $12.1M |
| Tangible asset value | −$27.2M | −$3.1M | −$12.6M | $20.9M | $16.8M | $11.8M | $3.1M | $2.1M | $461,597 | $4.0M |
| Net current asset value | −$29.6M | −$4.3M | −$13.6M | $13.3M | $13.5M | $7.1M | $2.7M | $1.9M | $369,502 | $3.1M |
| Graham number | $7.90 | $8.63 | $5.79 | $9.28 | $9.57 | $10.74 | — | — | — | $1.13 |
| Graham net-net per share | −$4.39 | −$1.13 | −$2.07 | $1.92 | $2.02 | $1.07 | — | — | −$0.42 | $0.02 |
| Capital allocation | ||||||||||
| Dividends paid | — | — | — | — | — | $450,000 | $63,000 | $63,000 | $63,000 | — |
| Share buybacks (net) | — | — | $0 | $779,000 | $444,000 | $171,000 | $1.7M | $0 | $0 | $156,907 |
| Dividend payout ratio | — | — | — | — | — | 5.1% | 2.3% | 12.4% | — | — |
| Dividends + buybacks / free cash flow | — | — | 0.0% | 18.9% | 9.9% | 10.9% | 77.6% | 24.4% | 13.1% | — |
| Capex / revenue | 0.1% | 0.0% | 0.2% | 0.0% | 0.0% | 0.0% | 0.0% | 0.0% | 1.0% | 0.1% |
| Capex / operating cash flow | 0.6% | 0.1% | 2.5% | 0.0% | 0.0% | 0.0% | 0.0% | 0.0% | 27.8% | — |
| Capex / depreciation | 0.10 | 0.09 | 1.13 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.45 | 0.05 |
| Stock-based compensation / revenue | 0.5% | 0.7% | 0.9% | 1.3% | 1.6% | 0.4% | 0.9% | 1.7% | 0.8% | 0.4% |
| SG&A / revenue | 23.2% | 15.5% | 23.1% | 21.8% | 22.3% | 23.7% | 27.8% | 35.3% | 43.3% | 36.0% |
| Efficiency | ||||||||||
| Days sales outstanding | 23.3 | 13.4 | 13.9 | 12.0 | 19.8 | 37.3 | 39.7 | 41.1 | 47.1 | 38.4 |
| Days of inventory on hand | 118.2 | 101.1 | 91.1 | 141.9 | 117.5 | 94.6 | 104.1 | 113.0 | 95.2 | 102.3 |
| Days payables outstanding | 40.1 | 36.8 | 35.8 | 62.7 | 72.6 | 77.7 | 74.0 | 99.0 | 65.6 | 59.4 |
| Cash conversion cycle (days) | 101.5 | 77.7 | 69.2 | 91.2 | 64.8 | 54.2 | 69.8 | 55.1 | 76.7 | 81.4 |
| Receivables turnover | 15.64 | 27.34 | 26.28 | 30.48 | 18.43 | 9.77 | 9.19 | 8.89 | 7.75 | 9.50 |
| Payables turnover | 9.11 | 9.93 | 10.18 | 5.82 | 5.03 | 4.70 | 4.93 | 3.69 | 5.56 | 6.15 |
| Inventory turnover | 3.09 | 3.61 | 4.01 | 2.57 | 3.11 | 3.86 | 3.51 | 3.23 | 3.83 | 3.57 |
| Asset turnover | 0.99 | 1.13 | 1.30 | 1.22 | 1.46 | 1.88 | 3.20 | 2.68 | 1.59 | 1.53 |
| Average receivables | $5.2M | $2.4M | $2.0M | $945,000 | $1.5M | $2.2M | $2.1M | $1.9M | $2.3M | $2.7M |
| Average payables | $5.5M | $3.7M | $3.1M | $2.9M | $3.1M | $2.6M | $2.3M | $2.8M | $2.3M | $2.5M |
| Average inventory | $16.2M | $10.1M | $7.8M | $6.5M | $5.0M | $3.2M | $3.3M | $3.2M | $3.3M | $4.3M |
| Intangibles / total assets | 66.6% | 67.1% | 71.6% | 2.0% | 2.6% | 1.3% | 3.6% | 3.8% | 6.6% | 41.9% |
Computed from FTLF's annual financial statements (latest annual report filed March 31, 2026) and the closing share price on each fiscal year-end, adjusted for stock splits. Figures in U.S. dollars; data from EODHD. Averages use the opening and closing balance of each year.
FTLF valuation and financial ratios
At the end of fiscal 2025 (December 31, 2025), FitLife Brands traded at 25.7 times earnings, against a 10-year median of 9.0. Based on the latest twelve months, the trailing P/E is 13.5 and the forward P/E is 7.3. FitLife Brands earned a return on equity of 15.9% and a return on invested capital of 14.1% in fiscal 2025. It ended the year with $45.2 million of debt and $1.6 million in cash and short-term investments, net debt of $43.6 million. The share count rose 20.6% from 8.3M to 10.0M over 9 years.
See the FTLF income statement, the FTLF chart for price history, or the FTLF stock overview for the latest quote and news.
FTLF key metrics FAQ
What is FitLife Brands's P/E ratio?
FitLife Brands's trailing P/E ratio is 13.5 based on the last twelve months of earnings (as of October 18, 2026), and its forward P/E is 7.3. At the end of fiscal 2025 it was 25.7, compared with a 10-year median of 9.0.
What is FitLife Brands's EV/EBITDA?
FitLife Brands's enterprise value was 19.6 times EBITDA at the end of fiscal 2025 (enterprise value $205.9 million, EBITDA $10.5 million); the current EV/EBITDA is 10.5.
What is FitLife Brands's return on equity?
FitLife Brands's return on equity (ROE) was 15.9% in fiscal 2025: net income of $6.3 million on average shareholders' equity of $39.9 million.
What is FitLife Brands's ROIC?
FitLife Brands's return on invested capital was 14.1% in fiscal 2025, using after-tax operating income divided by average debt plus equity minus cash.
How much debt does FitLife Brands have?
FitLife Brands had total debt of $45.2 million at the end of fiscal 2025, a debt-to-equity ratio of 1.04 and $43.6 million of net debt (4.15 times EBITDA).
What is FitLife Brands's free cash flow yield?
FitLife Brands generated $7.4 million of free cash flow in fiscal 2025, a free cash flow yield of 4.6% on its market value at year-end ($162.3 million).
What is FitLife Brands's current ratio?
FitLife Brands's current ratio was 1.53 at the end of fiscal 2025: current assets were 1.53 times current liabilities.