Phoenix New Media Limited (FENG) Key Metrics

NYSE: FENGValuation, returns, debt and efficiency ratios over 10 years.

FENG key metrics, 2016–2025

Fiscal year ended December 31, 2025 · Chinese yuan

FENG returns How much profit the business earns on the capital it uses.

Return on equity+4.5 pts
0.0%
2025 · hover or tap a bar for each year
2016: 4.1% (0.0 pts)2017: 1.6% (−2.5 pts)2018: −2.3% (−3.9 pts)2019: 22.7% (+25.0 pts)2020: 15.3% (−7.4 pts)2021: −13.4% (−28.7 pts)2022: −8.0% (+5.4 pts)2023: −8.1% (−0.1 pts)2024: −4.5% (+3.6 pts)2025: 0.0% (+4.5 pts)
20162025
Return on invested capital+16.5 pts
−8.8%
2025 · hover or tap a bar for each year
2016: 2.5% (−4.3 pts)2017: 0.6% (−1.9 pts)2018: −4.9% (−5.5 pts)2019: −16.9% (−12.0 pts)2020: −8.7% (+8.3 pts)2022: −119.2%2023: −40.8% (+78.4 pts)2024: −25.3% (+15.5 pts)2025: −8.8% (+16.5 pts)
20162025
Return on assets+3.1 pts
0.0%
2025 · hover or tap a bar for each year
2016: 2.8% (−0.1 pts)2017: 1.1% (−1.7 pts)2018: −1.5% (−2.6 pts)2019: 14.6% (+16.2 pts)2020: 9.4% (−5.2 pts)2021: −7.9% (−17.3 pts)2022: −4.9% (+3.0 pts)2023: −5.4% (−0.5 pts)2024: −3.1% (+2.3 pts)2025: 0.0% (+3.1 pts)
20162025
Free cash flow margin+5.0 pts
−2.1%
2025 · hover or tap a bar for each year
2016: 12.1% (+1.0 pts)2017: 9.2% (−2.9 pts)2018: −9.6% (−18.9 pts)2019: −31.2% (−21.6 pts)2020: −9.5% (+21.7 pts)2021: −15.5% (−6.0 pts)2022: −44.1% (−28.6 pts)2023: −10.2% (+33.9 pts)2024: −7.0% (+3.2 pts)2025: −2.1% (+5.0 pts)
20162025
Cash conversion (OCF / net income)
−7.93
2025 · hover or tap a bar for each year
2016: 2.53 (−15.8%)2017: 4.62 (+82.7%)2019: −0.452020: −0.272025: −7.93
20162025
Asset turnover+12.3%
0.46
2025 · hover or tap a bar for each year
2016: 0.50 (−19.6%)2017: 0.47 (−7.6%)2018: 0.33 (−28.1%)2019: 0.27 (−20.3%)2020: 0.30 (+11.9%)2021: 0.40 (+33.3%)2022: 0.35 (−11.0%)2023: 0.37 (+3.1%)2024: 0.41 (+11.0%)2025: 0.46 (+12.3%)
20162025

FENG returns on capital

ROEROICROA

Net income (ROE, ROA) or after-tax operating income (ROIC) divided by the average of the opening and closing balance.

FENG debt vs cash

Total debtCash & short-term investments

Debt includes short- and long-term borrowings and, where reported, lease liabilities.

FENG cash returned to shareholders

DividendsBuybacksFree cash flow

FENG key metrics in Chinese yuan

2016–2025
Phoenix New Media Limited key metrics by fiscal year
2025202420232022202120202019201820172016
Returns & profitability
Return on equity (ROE)0.0%−4.5%−8.1%−8.0%−13.4%15.3%22.7%−2.3%1.6%4.1%
Return on invested capital (ROIC)−8.8%−25.3%−40.8%−119.2%—−8.7%−16.9%−4.9%0.6%2.5%
Return on assets (ROA)0.0%−3.1%−5.4%−4.9%−7.9%9.4%14.6%−1.5%1.1%2.8%
Return on tangible assets0.0%−3.2%−5.9%−5.5%−8.6%13.8%15.0%−1.5%1.0%2.6%
Free cash flow margin−2.1%−7.0%−10.2%−44.1%−15.5%−9.5%−31.2%−9.6%9.2%12.1%
Income quality (OCF / net income)−7.93————−0.27−0.45—4.622.53
Financial health
Total debtCN¥43.3MCN¥56.7MCN¥69.4MCN¥104.6MCN¥45.9MCN¥53.0MCN¥90.3MCN¥267.7MCN¥330.0MCN¥358.6M
Cash & short-term investmentsCN¥1.02BCN¥1.04BCN¥1.09BCN¥1.15BCN¥1.50BCN¥1.64BCN¥1.61BCN¥1.09BCN¥1.10BCN¥984.0M
Net debt−CN¥975.2M−CN¥979.2M−CN¥1.02B−CN¥1.04B−CN¥1.45B−CN¥1.58B−CN¥1.52B−CN¥819.0M−CN¥770.5M−CN¥625.4M
Debt / equity0.040.050.060.080.030.030.030.090.130.17
Debt / assets0.030.030.040.050.020.020.020.060.090.11
Net debt / EBITDA−27.36———————−15.23−8.09
Current ratio2.852.742.812.502.152.281.701.882.092.16
Quick ratio2.852.742.812.492.132.251.641.631.781.74
Interest coverage———-6.1-1.5-0.1-70.0-9.20.75.0
Working capitalCN¥920.6MCN¥937.0MCN¥951.6MCN¥997.3MCN¥1.11BCN¥1.36BCN¥1.05BCN¥947.3MCN¥1.17BCN¥1.14B
Invested capitalCN¥196.7MCN¥196.0MCN¥208.3MCN¥278.5M−CN¥24.8MCN¥51.0MCN¥1.81BCN¥2.26BCN¥1.74BCN¥1.54B
Tangible asset valueCN¥1.09BCN¥1.10BCN¥1.14BCN¥1.24BCN¥1.37BCN¥1.65BCN¥3.08BCN¥2.95BCN¥2.49BCN¥2.15B
Net current asset valueCN¥877.4MCN¥875.8MCN¥883.5MCN¥896.0MCN¥1.06BCN¥1.31BCN¥774.8MCN¥780.2MCN¥1.15BCN¥1.12B
Capital allocation
Dividends paid——CN¥0CN¥0CN¥3.5MCN¥645.2MCN¥703.1MCN¥45,000CN¥45,000CN¥0
Share buybacks (net)CN¥0CN¥825,000CN¥655,000CN¥0CN¥0—CN¥511,000CN¥0CN¥0CN¥0
Dividend payout ratio—————169.6%96.6%—0.1%0.0%
Dividends + buybacks / free cash flow————————0.0%0.0%
Capex / revenue1.7%0.7%1.4%4.3%1.6%1.0%6.3%4.1%1.8%2.0%
Capex / operating cash flow————————16.1%14.4%
Capex / depreciation0.480.150.230.620.250.150.751.720.780.70
Stock-based compensation / revenue0.0%0.2%0.5%1.0%0.9%0.8%1.5%1.0%1.3%0.1%
R&D / revenue8.4%10.1%11.9%16.8%15.4%14.2%16.3%14.9%12.2%11.2%
SG&A / revenue44.9%37.3%39.1%37.8%59.2%46.1%59.0%50.8%40.7%36.0%
Efficiency
Days sales outstanding183.8195.7218.8230.5216.5196.2148.4126.1101.2131.5
Days of inventory on hand——3.68.214.335.694.2185.5187.1143.1
Days payables outstanding124.6111.9117.6131.1133.9147.0137.2161.3131.4138.1
Cash conversion cycle (days)59.283.7104.7107.596.884.8105.3150.2156.9136.5
Receivables turnover1.991.871.671.581.691.862.462.903.612.78
Payables turnover2.933.263.102.782.732.482.662.262.782.64
Inventory turnover——102.5244.4625.6110.243.881.971.952.55
Asset turnover0.460.410.370.350.400.300.270.330.470.50
Average receivablesCN¥385.5MCN¥377.2MCN¥414.7MCN¥496.1MCN¥611.1MCN¥649.8MCN¥539.8MCN¥475.7MCN¥436.7MCN¥520.6M
Average payablesCN¥133.6MCN¥133.4MCN¥149.5MCN¥197.1MCN¥219.2MCN¥235.1MCN¥256.9MCN¥263.7MCN¥261.8MCN¥275.0M
Average inventory——CN¥4.5MCN¥12.3MCN¥23.3MCN¥57.0MCN¥176.3MCN¥303.2MCN¥372.8MCN¥284.9M
Intangibles / total assets1.3%0.8%1.1%1.4%0.9%0.4%8.6%9.4%0.2%0.3%

Computed from FENG's annual financial statements (latest annual report filed April 29, 2026) and the closing share price on each fiscal year-end, adjusted for stock splits. Figures in Chinese yuan; data from EODHD. Averages use the opening and closing balance of each year.

FENG valuation and financial ratios

Phoenix New Media earned a return on equity of 0.0% and a return on invested capital of −8.8% in fiscal 2025. It ended the year with CN¥43.3 million of debt and CN¥1.0 billion in cash and short-term investments, a net cash position of CN¥975.2 million.

See the FENG income statement, the FENG chart for price history, or the FENG stock overview for the latest quote and news.

FENG key metrics FAQ

What is Phoenix New Media's return on equity?

Phoenix New Media's return on equity (ROE) was 0.0% in fiscal 2025: net income of CN¥0.3 million on average shareholders' equity of CN¥1.2 billion.

What is Phoenix New Media's ROIC?

Phoenix New Media's return on invested capital was −8.8% in fiscal 2025, using after-tax operating income divided by average debt plus equity minus cash.

How much debt does Phoenix New Media have?

Phoenix New Media had total debt of CN¥43.3 million at the end of fiscal 2025, a debt-to-equity ratio of 0.04 and more cash than debt.

What is Phoenix New Media's current ratio?

Phoenix New Media's current ratio was 2.85 at the end of fiscal 2025: current assets were 2.85 times current liabilities.

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