American Rebel Holdings, Inc. (AREB) Income Statement
AREB 2025 at a glance
Fiscal year ended December 31, 2025 · U.S. dollarsAREB revenue and net income
Where AREB's revenue goes
2025Each bar shows an amount and its share of revenue. AREB kept −360.5% of revenue as net income.
AREB profit margins
AREB growth rates
to 2025| 1 year | 3 years | 5 years | 10 years | |
|---|---|---|---|---|
| Revenue | −16.6% | +6.2% | +50.0% | — |
| Gross profit | — | — | — | — |
| Operating income | — | — | — | — |
| Net income | — | — | — | — |
1-year change and average annual growth (CAGR) over 3, 5 and 10 fiscal years. "—" when a starting value was zero or negative.
AREB quarterly EPS vs estimates
American Rebel beat the analyst EPS estimate in 0 of the last 2 quarters.
AREB income statement
| 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 | |
|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | $9.5M | $11.4M | $16.2M | $7.9M | $986,826 | $1.3M | $535,109 | $131,274 | $46,396 | $7,103 |
| Cost of revenue | $9.7M | $11.5M | $13.2M | $8.8M | $812,130 | $952,511 | $379,076 | $117,819 | $78,914 | $60,126 |
| Gross profit | −$197,752 | −$119,637 | $3.0M | −$807,004 | $174,696 | $303,192 | $156,033 | $13,455 | −$32,518 | −$53,023 |
| Research & development | $78,640 | $385,800 | $132,528 | $746,871 | $330,353 | $320,472 | $309,061 | $23,618 | $64,376 | $146,870 |
| Sales, general & admin | $14.2M | $11.6M | $10.7M | $6.4M | $3.2M | $2.7M | $5.8M | $1.7M | $2.6M | $1.0M |
| Total operating expenses | $14.6M | $12.1M | $11.0M | $7.2M | $3.5M | $3.1M | $6.2M | $1.7M | $2.6M | $1.3M |
| Operating income | −$14.8M | −$12.2M | −$7.9M | −$8.0M | −$3.3M | −$2.8M | −$6.0M | −$1.7M | −$2.7M | −$1.4M |
| Interest income | $1,590 | $1,364 | $4,353 | $5,578 | $0 | — | — | — | — | — |
| Interest expense | $2.5M | $4.0M | $406,252 | $208,109 | $2.1M | $2.3M | $1.6M | $290,009 | $283,079 | $40,962 |
| Income before taxes | −$34.3M | −$17.6M | −$11.1M | −$10.1M | −$6.1M | −$6.0M | −$7.6M | −$2.0M | −$2.9M | −$1.4M |
| Income taxes | — | — | $1 | $1.4M | $2.1M | $2.3M | $1.6M | $290,010 | $263,078 | −$85,388 |
| Net income | −$34.3M | −$17.6M | −$11.1M | −$10.1M | −$6.1M | −$6.0M | −$7.6M | −$2.0M | −$2.9M | −$1.4M |
| EBITDA | −$31.5M | −$13.4M | −$10.6M | −$9.8M | −$4.0M | −$2.7M | −$5.9M | −$1.6M | −$2.6M | −$1.2M |
| EPS (diluted) | — | −$256.14 | −$2.67 | −$1000001.22 | −$0.82 | −$0.07 | −$0.25 | −$0.07 | −$0.18 | −$0.10 |
| Gross margin | −2.1% | −1.0% | 18.7% | −10.2% | 17.7% | 24.1% | 29.2% | 10.2% | −70.1% | −746.5% |
| Operating margin | −155.0% | −107.0% | −48.9% | −100.6% | −335.6% | −220.7% | −1,121.3% | −1,303.9% | −5,775.8% | −19,041.9% |
| Net margin | −360.5% | −154.2% | −68.4% | −126.9% | −618.0% | −476.3% | −1,420.7% | −1,524.8% | −6,342.9% | −19,196.2% |
| Jun '26 | Mar '26 | Dec '25 | Sep '25 | Jun '25 | Mar '25 | Dec '24 | Sep '24 | Jun '24 | Mar '24 | Dec '23 | Sep '23 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | $2.0M | $2.0M | $2.3M | $1.9M | $2.8M | $2.5M | $2.3M | $2.3M | $3.3M | $4.0M | $4.8M | $3.3M |
| Cost of revenue | $2.3M | $2.4M | $2.5M | $2.1M | $2.9M | $2.2M | $2.8M | $2.8M | $3.2M | $3.2M | $4.3M | $3.1M |
| Gross profit | −$280,176 | −$394,045 | −$257,663 | −$197,770 | −$31,373 | $289,054 | −$497,977 | −$497,977 | $30,655 | $841,323 | $487,634 | $225,239 |
| Research & development | $6,700 | $5,506 | $823,393 | $160,209 | $648,357 | $93,467 | $277,483 | $277,483 | $337,771 | $98,629 | $95,707 | $20,326 |
| Sales, general & admin | $4.4M | $3.6M | $7.4M | $3.2M | $3.5M | $3.1M | $414,114 | $210,395 | $3.6M | $3.0M | $3.6M | $3.1M |
| Total operating expenses | $4.4M | $3.7M | $3.7M | $3.5M | $4.2M | $3.3M | $542,695 | $3.4M | $4.0M | $3.1M | $8.0M | $3.2M |
| Operating income | −$4.7M | −$4.1M | −$3.9M | −$3.7M | −$4.2M | −$3.0M | −$1.0M | −$1.0M | −$3.9M | −$2.3M | −$3.2M | −$2.9M |
| Interest income | $103 | $131 | $324 | $147 | $855 | $264 | $305 | $348 | $199 | $512 | $577 | $3,203 |
| Interest expense | $738,328 | $1.3M | $1.0M | $329,231 | $430,183 | $723,942 | $649,216 | $649,216 | $1.1M | $423,859 | $155,375 | $95,330 |
| Income before taxes | −$6.0M | −$6.8M | −$5.9M | −$5.2M | −$18.1M | −$5.1M | −$1.7M | −$1.7M | −$5.3M | −$2.7M | −$7.5M | −$2.8M |
| Income taxes | $13,810 | $130,850 | — | — | — | — | — | — | −$1 | −$5 | — | $95,330 |
| Net income | −$6.0M | −$7.0M | −$5.9M | −$5.2M | −$18.1M | −$5.1M | −$1.7M | −$1.7M | −$5.3M | −$2.7M | −$7.5M | −$2.8M |
| EBITDA | −$4.6M | −$5.4M | −$4.7M | −$4.9M | −$17.7M | −$4.2M | −$1.0M | — | −$4.2M | −$2.3M | — | −$2.7M |
| EPS (diluted) | — | — | — | −$32.44 | −$106.73 | −$23.45 | −$103.27 | −$151.61 | −$0.89 | −$0.36 | −$0.83 | −$0.95 |
| Gross margin | −14.1% | −19.8% | −11.2% | −10.5% | −1.1% | 11.5% | −21.3% | −21.3% | 0.9% | 20.8% | 10.1% | 6.7% |
| Operating margin | −238.2% | −208.7% | −171.0% | −196.0% | −147.7% | −118.1% | −44.5% | −44.5% | −121.3% | −56.3% | −67.4% | −87.6% |
| Net margin | −301.2% | −351.2% | −257.5% | −278.6% | −638.1% | −201.5% | −74.8% | −74.8% | −161.4% | −66.8% | −155.7% | −83.5% |
Quarterly columns are labeled by the month the quarter ended. Figures in U.S. dollars as reported in AREB's financial statements (latest annual report filed March 31, 2026); data from EODHD. Sales, general & administrative expenses include sales and marketing.
AREB financial results
In fiscal year 2025 (ended December 31, 2025), American Rebel reported revenue of $9.5 million, down 16.6% from the year before. It had a net loss of $34.3 million, a net profit margin of −360.5%. Over five years revenue grew at an average rate of 50.0% a year.
See the AREB stock overview for the latest quote and news, or the AREB chart for price history and technical indicators.
AREB income statement FAQ
What is American Rebel's annual revenue?
American Rebel reported total revenue of $9.5 million for fiscal year 2025, which ended on December 31, 2025. That was down 16.6% from $11.4 million the previous year.
Is American Rebel profitable?
No. American Rebel reported a net loss of $34.3 million in fiscal 2025, a net profit margin of −360.5%; its operating margin was −155.0%.
What is American Rebel's gross margin?
American Rebel's gross margin was −2.1% in fiscal 2025: for every $100 of revenue, American Rebel kept $-2 after the direct cost of its products and services.
How much does American Rebel spend on research and development?
American Rebel spent $0.1 million on research and development in fiscal 2025, 0.8% of revenue.
How fast is American Rebel growing?
Revenue grew 50.0% a year on average over the last five fiscal years, from $1.3 million to $9.5 million.
When does American Rebel's fiscal year end?
American Rebel's fiscal year ends in December. The latest annual report covers the year ended December 31, 2025 and was filed on March 31, 2026.