Purple Innovation, Inc. (PRPL) Cash Flow Statement

NASDAQ: PRPLOperating cash, capex, free cash flow and buybacks.

Where PRPL’s cash came from and went, 2025

December 31, 2025 · U.S. dollars
Cash from operations
−$33.8M
Capital expenditures
$8.1M
1.7% of revenue
Free cash flow
−$41.9M
−8.9% margin
Returned to shareholders
—
Change in cash
−$4.7M
cash at year-end $24.3M
Borrowing: $39.0MBorrowing$39.0MDrawn from cash: $4.7MDrawn from cash$4.7MCash used in operations: $33.8MCash used in operations$33.8M · 77%Capital expenditures: $8.1MCapital expenditures$8.1M · 19%Other financing: $1.6MOther financing$1.6M · 4%Acquisitions & other: $200,000Acquisitions & other$200,000 · 0%$43.7M
Cash from operations
−$33.8M
Capital expenditures
−$8.1M
Acquisitions & other
−$200,000
Net borrowing (repayment)
+$39.0M
Other financing
−$1.6M
Change in cash
−$4.7M

Drawn to scale: where the cash came from and how it was used. Hover for values.

PRPL operating cash flow, capex and free cash flow

Operating cash flowCapital expendituresFree cash flowFCF margin (right axis)

PRPL cash flow trends, 2016–2025

Purple Innovation, Inc. cash flow trends
MetricTrendThenLatestChange
Operating cash flow−$811,0002016−$33.8M2025—
Capital expenditures$4.7M2016$8.1M2025+6.2%/yr
Free cash flow−$5.5M2016−$41.9M2025—
Free cash flow margin−8.4%2016−8.9%2025−0.5 pts
Operating cash flow / net income−0.772017−7.982021−7.21
Stock-based compensation$487,0002018$1.7M2025+19.8%/yr
Dividends paid$77,0002016$10.7M2023+102.3%/yr
Share buybacks (net)$02016$02025—
Capex / revenue7.2%20161.7%2025−5.4 pts

Change is the average annual growth (CAGR) or the difference between the first and latest year.

PRPL cash flow by activity

OperatingInvestingFinancingChange in cash

PRPL net income vs operating cash flow

Net incomeOperating cash flow

Operating cash flow above net income usually means earnings are backed by cash (depreciation and stock-based pay are non-cash expenses).

PRPL cash flow statement

Purple Innovation, Inc. annual cash flow statement
2025202420232022202120202019201820172016
Operating activities
Net income−$51.5M−$98.1M−$121.2M−$92.7M$3.9M$10.9M−$30.9M−$19.6M$803,000−$2.3M
Depreciation & amortization$24.1M$35.4M$25.1M$17.5M$9.5M$7.9M$4.3M$2.2M$741,000$80,000
Stock-based compensation$1.7M$2.8M$4.9M$3.4M$3.4M$2.2M$10.1M$487,000——
Change in working capital−$24.2M$4.3M$22.4M−$4.4M−$21.4M$7.1M−$6.0M−$7.3M−$1.4M$1.5M
Other non-cash items$16.1M$37.8M$14.1M$47.5M−$26.2M$53.2M$45.4M$2.6M−$741,000−$80,000
Cash from operating activities−$33.8M−$17.9M−$54.7M−$28.8M−$30.9M$81.3M$22.9M−$21.7M−$617,000−$811,000
Investing activities
Capital expenditures−$8.1M−$7.2M−$15.2M−$38.2M−$57.1M−$39.1M−$10.8M−$11.7M−$8.7M−$4.7M
Investments (net)—−$7.5M−$14.3M−$34.5M−$57.1M−$39.1M−$10.8M−$11.7M$34.2M$0
Acquisitions & other investing−$200,000$7.2M$13.4M$38.2M$57.1M$39.1M$10.8M$11.7M$8.7M−$130,000
Cash from investing activities−$8.3M−$7.5M−$16.1M−$34.5M−$57.1M−$39.1M−$10.8M−$11.7M$34.2M−$4.8M
Financing activities
Dividends paid——−$10.7M−$218,000−$1.2M−$5.5M−$5.5M−$5.5M−$4.3M−$77,000
Share repurchases & issuance (net)$0$0−$105,000$93.0M$116,000$46.4M−$97,000$26.3M−$34.2M$0
Net borrowing (repayment)$39.0M$31.0M$5.3M−$73.8M$52.8M$4.5M$10.0M$16.0M$7.6M−$296,000
Shares issued$0$0$60.3M$98.2M$0$0$0$0$0$0
Other financing−$1.6M−$3.5M$975,000−$103.8M$4.9M$2.0M$4.7M$5.1M−$2.8M$0
Cash from financing activities$37.4M$27.5M$55.8M$13.4M$56.6M$47.4M$9.1M$41.9M−$33.6M−$373,000
Summary
Net change in cash−$4.7M$2.2M−$14.9M−$49.9M−$31.3M$89.5M$21.2M$8.6M−$17,000−$811,000
Cash at end of period$24.3M$29.0M$26.9M$41.8M$91.6M$123.0M$33.5M$12.2M$220,000$237,000
Free cash flow−$41.9M−$25.1M−$69.9M−$66.9M−$88.0M$42.1M$12.1M−$33.3M−$9.3M−$5.5M
Free cash flow margin−8.9%−5.1%−13.7%−11.7%−12.1%6.5%2.8%−11.7%−4.7%−8.4%
Capex / revenue1.7%1.5%3.0%6.7%7.9%6.0%2.5%4.1%4.4%7.2%
Operating cash flow / net income————−7.987.47——−0.77—

Negative numbers are cash paid out. Quarterly columns are labeled by the month the quarter ended. Figures in U.S. dollars as reported; data from EODHD.

PRPL cash generation

In fiscal 2025 (ended December 31, 2025), Purple Innovation generated -$33.8 million of cash from operations and spent $8.1 million on capital expenditures, leaving free cash flow of -$41.9 million, −8.9% of revenue. Cash and equivalents fell by $4.7 million over the year.

Related: PRPL income statement, PRPL balance sheet. See the PRPL stock overview for the latest quote and news.

PRPL cash flow FAQ

What is Purple Innovation's free cash flow?

Purple Innovation's free cash flow was -$41.9 million in fiscal 2025: -$33.8 million of operating cash flow minus $8.1 million of capital expenditures It was -$25.1 million a year earlier..

How much cash does Purple Innovation generate from operations?

Purple Innovation generated -$33.8 million of cash from operating activities in fiscal 2025.

How much does Purple Innovation spend on capital expenditures?

Purple Innovation spent $8.1 million on capital expenditures in fiscal 2025, 1.7% of revenue, compared with $7.2 million the year before.

Furnishings, Fixtures & Appliances: cash flow