Helen of Troy Limited (HELE) AI Stock Analysis
HELE AI stock analysis summary
AI ResearchHelen of Troy Limited is a global consumer products company operating across Home & Outdoor, Health & Wellness, and Beauty segments. While annual revenue contracted from $2.22B in FY2022 to $1.79B in FY2026, the business generated $131.9M in FY2026 free cash flow. In the latest quarter ended August 31, 2026, revenue increased 2.1% year-over-year while quarterly earnings expanded 24.9%.
- Market cap
- $678.1M
- Revenue (TTM)
- $1.83B
- P/E
- — fwd 8.5x
- 1Y return
- 45.9% S&P 500 16.8%
- Avg. target
- $31.67 9.2% vs last close
Bull case
- The stock trades at a forward P/E of 8.5x and an EV-to-EBITDA of 7.0x, both discounted relative to the US-listed Consumer Defensive peer medians of 14.3x and 11.7x.
- Helen of Troy generated $171.1M in operating cash flow and $131.9M in free cash flow during FY2026.
- Quarterly earnings grew 24.9% year-over-year in the latest quarter ended August 31, 2026.
Bear case
- Revenue contracted over four consecutive fiscal periods to $1.79B in FY2026, yielding a 5-year revenue CAGR of -3.2%.
- Helen of Troy carried net debt of $700.5M as of August 31, 2026, backed by $25.0M in cash and short-term investments.
- GAAP net income dropped to -$899.0M in FY2026, resulting in a net margin of -50.3%.
What Helen of Troy does
Helen of Troy Limited specializes in consumer products distributed across global markets, including the United States, Canada, Europe, Asia Pacific, Latin America, the Middle East, and Africa. The company operates through three key segments: Home & Outdoor, Health & Wellness, and Beauty. Its Home & Outdoor division offers kitchen gadgets, food storage containers, coffee and tea makers, bathroom accessories, and hydration products such as insulated water bottles and travel gear. Health & Wellness provides thermometers, blood pressure monitors, air purifiers, and water filtration systems. The Beauty segment offers grooming tools, hair care products, and styling appliances. Recognized brands include OXO, Hydro Flask, Vicks, Braun, and Revlon.
Growth and profitability
Revenue declined across recent years, moving from $2.22B in FY2022 to $2.07B in FY2023, $2.01B in FY2024, $1.91B in FY2025, and $1.79B in FY2026, reflecting a 5-year revenue CAGR of -3.2%. Operating margin compressed from 12.3% in FY2022 to 6.0% in FY2026, while FY2026 net income was -$899.0M with a net margin of -50.3% and EPS of $3.54. Over the trailing twelve months, revenue was $1.83B with an operating margin of 0.5% and EPS of -$4.46. In the latest quarter ended August 31, 2026, quarterly revenue grew 2.1% year-over-year and quarterly earnings rose 24.9%.
Balance sheet and cash flow
As of August 31, 2026, Helen of Troy held $25.0M in cash and short-term investments alongside total debt of $725.4M, resulting in net debt of $700.5M. The company reported a current ratio of 1.65 and a debt-to-equity ratio of 0.85 on shareholders' equity of $853.8M. FY2026 operating cash flow reached $171.1M, supporting free cash flow of $131.9M. For FY2026, capital deployment included $39.2M in capital expenditures and $1.9M dedicated to share buybacks.
Valuation and performance
At a last close of $28.99, Helen of Troy carried a market cap of $678.1M and an enterprise value of $1.44B. The stock traded at a forward P/E of 8.5x, which is lower than the 14.3x median of its US-listed Consumer Defensive peers. Its price-to-sales of 0.4x and EV-to-EBITDA of 7.0x also compare to peer medians of 0.7x and 11.7x, respectively. The stock gained 45.9% over the past year, outperforming the 16.8% return of the S&P 500, but its 5-year return of -87.2% trailed the index return of 83.0%.
What analysts expect
Analyst coverage consists of 1 Buy and 3 Hold ratings, with 0 Strong Buy, Sell, or Strong Sell recommendations. The mean price target of $31.67 represents a 9.2% premium over the last close of $28.99. For the current fiscal year ending February 28, 2027, consensus estimates project revenue of $1.80B and EPS of $3.89, which indicates 9.6% EPS growth. In terms of earnings execution, Helen of Troy exceeded EPS estimates in 3 of the last 4 quarters.
Key risks and what to watch
- The balance sheet shows $725.4M in total debt against $25.0M in cash and short-term investments.
- Trailing twelve-month operating margin is 0.5%, lagging the US-listed Consumer Defensive peer median of 9.8%.
- Short interest accounts for 11.9% of the float, reflecting market caution.
- The stock has experienced steep multi-year weakness, delivering a 5-year return of -87.2%.
AI-generated research summary. Written with AI from Quotelinks data as of October 16, 2026 and checked so every figure matches that data. For information only, not investment advice. Disclaimer
About this HELE AI stock analysis
This page is an AI-written research summary of Helen of Troy Limited (HELE). The text was generated on October 30, 2026 from Quotelinks data as of October 16, 2026 (company profile, annual results, latest balance sheet, valuation, price performance and analyst estimates). An automatic check rejects any draft that contains a figure not found in that data. It is not investment advice; verify figures on the linked tabs before making decisions.
Related: HELE income statement, HELE balance sheet, HELE key metrics, HELE analyst forecast, HELE chart. See the HELE stock overview for the latest quote and news.
HELE AI stock analysis FAQ
What brands does Helen of Troy Limited own or market?
Helen of Troy's brand lineup includes OXO, Hydro Flask, Vicks, Braun, and Revlon across its Home & Outdoor, Health & Wellness, and Beauty divisions.
Does Helen of Troy pay a dividend?
The company does not report a dividend payment, utilizing its capital in FY2026 for $39.2M in capital expenditures and $1.9M in share buybacks.
What is the consensus analyst target price for HELE?
The mean analyst price target is $31.67, which sits 9.2% above the last closing price of $28.99.
How does Helen of Troy's valuation compare to its sector peers?
Helen of Troy trades at a forward P/E of 8.5x and an EV-to-EBITDA of 7.0x, compared to medians of 14.3x and 11.7x for its US-listed Consumer Defensive peers.